horizon3ai - Senior Product Marketing Manager, WebApp
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Requirements
• 5+ years (PMM) or 8+ years (Senior PMM) of B2B product marketing experience, with meaningful time spent launching and scaling complex technical products in a high-growth SaaS or cybersecurity company. • Non-Negotiable Drive: High-agency, self-starting execution. You thrive in greenfield environments where processes don't exist yet, and you love the challenge of defining what "great" looks like from scratch. • Deep Technical Chops: A background as a former security practitioner, pen tester, technical marketer, or technical PMM who has shipped AppSec, ASPM, or AI-driven security products. You must understand application architecture and the adversarial mindset far deeper than just cybersecurity acronyms. • Dual-Altitude Communication: The rare ability to build deep trust with highly skeptical technical practitioners who demand absolute production safety, while seamlessly translating those technical truths into business resilience metrics for CISOs. • Demonstrated capability to manage high-stakes product launches, cross-functional lifecycles, and performance frameworks with a clear ROI lens. • Proficiency with Salesforce and product analytics tools for tracking launch metrics and pipeline attribution. • Hands-on experience with web application security testing tools (DAST, SAST, IAST) or ASPM platforms. • Deep understanding of the current LLM/Agentic AI security landscape and its practical architectural limitations. • Experience working in an account-based marketing (ABM) motion with highly targeted enterprise buyer personas. • We are a fully remote company. This role requires up to 20% travel for key product launches, major industry events, customer interviews, and internal offsites. • Job-related travel expenses are reviewed and must be approved by your manager.
Responsibilities
• Go-To-Market Strategy & Launch Ownership • Own the end-to-end GTM strategy, messaging, and positioning for the NodeZero WebApp Pentesting product line from its launch to market dominance. • Architect an aggressive, pipeline-driven product launch framework that moves product marketing to a core revenue driver, not a corporate support function. • Define target personas across Enterprise, Mid-Market, and Commercial segments, building a product narrative that maps directly to clear conversion paths. • Competitive Positioning & Content Weaponization • Drive the competitive narrative, explicitly dismantling legacy DAST incumbents and exposing fragile, unscalable "agentic AI" wrappers. • Educate the market on why generic AI solutions suffer from exploding token costs, erratic inconsistency, and severe production risks, while positioning NodeZero’s combination of a deterministic foundation and surgical AI as the only enterprise-grade choice. • Develop proof-first product content, technical teardowns, and competitive battlecards that arm the sales force to win contested deals. • Product & Engineering Collaboration • Partner tightly with Product Leadership and Engineering teams, embedding yourself with the builders to transform highly complex offensive security capabilities into high-impact, market-facing narratives. • Translate deep technical breakthroughs, e.g. the autonomous, production-safe exploitation of complex business-logic flaws like BOLA and IDOR, into clear, hype-free value propositions. • Serve as the vital feedback loop between market realities, buyer pushback, and the product roadmap. • Sales Enablement & Foundation Building • Own the technical enablement motion for the direct sales force, SDRs, and channel partners including major VARs, resellers, and distribution partners. • Win the hearts and minds of cynical, hype-hating developers, AppSec leads, and red teamers who demand zero false positives, while effortlessly elevating the message to the CISO/VP level to tell a broader platform and cyber-resilience story. • Build the foundational processes, sales tools, and customer story pipelines required to scale this product line. • Application Note • In any materials you submit, you may redact or remove age-identifying information such as age, date of birth, or dates of school attendance or graduation. You will not be penalized for redacting or removing this information.
Benefits
• Inclusive Team: We value diversity and promote an inclusive culture where everyone can thrive. • Growth Opportunities: Be part of a dynamic and growing team with numerous career development opportunities. • Innovative Culture: Work in a collaborative environment that encourages creativity and out-of-the-box thinking. • Hybrid & Remote Work: We embrace a mix of remote and hybrid work models depending on role and location, including our Chicago office, where some roles require regular in-office presence. • Competitive Compensation: We offer competitive salary, equity and benefits. Our benefits include health, vision & dental insurance for you and your family, a flexible vacation policy, and generous parental leave. • At Horizon3, we believe that our people are our greatest asset, and our compensation philosophy reflects this core value. We are committed to fostering an environment where all employees feel valued, respected, and rewarded for their contributions. Our compensation structure is designed to be fair, competitive, and transparent, ensuring that every team member is recognized and compensated equitably across roles, levels, and locations. • In accordance with various State’s transparency regulations, we provide the following salary range information for this position: • Base salary range: $148,000 - $182,000 annually. The exact salary will be determined based on the selected candidate’s location, qualifications, experience, and relevant skills. • Additional compensation: All full-time roles are eligible for an equity package in the form of stock options. • You Belong Here
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