Hobbes - Founding Growth Lead

Remote - San Francisco, California, United States$180k - $300k+ Equity2w ago

Remote Staff NA Growth Lead Community Moderator Base B2B

Requirements

• You are a 0-1 growth leader: a marketer who writes like a founder and builds systems like an operator. • You have been the first or very early growth or marketing person at a B2B startup, ideally seed to Series A. • You can actually write. Not manage writers. Not brief agencies. Write. • You have owned pipeline or revenue outcomes before, and you can name the numbers. • You have technical curiosity. You do not need to be an engineer, but codebases, agents, sandboxes, evals, and product architecture should interest you. • You understand B2B buying and products that need explanation. • You have strong product taste. You know when copy is vague, when a page is too clever, and when a campaign has no real insight. • You can turn a messy customer conversation into a clean market insight. • You can operate as a one-person team for the first 6 months.

Responsibilities

• You want to help define a new category instead of inherit an existing one. • You believe great growth starts with sharp thinking, clear writing, and real customer proof. • You want work that changes how the company talks, sells, hires, and builds. • You want to build the growth engine for a sales product that quickly expands across product operations. • You may not enjoy this if • You do your best work inside an established growth or marketing org. • You prefer a narrow channel role over broad ownership. • You want to focus only on brand and narrative, without owning pipeline. • You would rather manage writers than write yourself. • You are not interested in the technical ideas behind the product. • You prefer remote work. We work in person in San Francisco. • Base: $180-300K • Base: • Equity: Founding-caliber equity • Equity: • Location: In-person, San Francisco • Location: • Process • Intro to Chirag, CEO • Intro to Arjun, CTO • Async applied exercise • Onsite working session in San Francisco, timing flexible • Application question • Send us one piece of growth or marketing work you personally wrote or owned. What was the audience, what did you do, and what changed because of it?

Benefits

• $180K – $300K • Offers Equity • Most B2B companies still put a form between their product and their market. • A buyer lands on the website. They want to understand the product, ask specific questions, map it to their own problems, and decide whether the next step is worth their time. Most companies make that buyer wait. • Hobbes does the opposite. • We build agents that understand a product deeply enough to sell it, implement it, support it, and learn from every customer conversation. • The first wedge is sales demos. But we are not building a better chatbot or a better product tour. We are building the intelligent interface between a company and its customers. • Product Intelligence is how the agent understands the product. Hobbes uses code as the source of truth to know what the product actually does, how it works, where the value lives, and how that maps to a buyer's problem. We combine that with GTM context, customer materials, and live conversations. • Conversational Intelligence is what the company gets back: every question, objection, comparison, feature request, support issue, and implementation blocker the market would not have told them otherwise. • That is the company we are building: agents that can speak for a product with the product itself as their source of truth, and improve from every conversation. • We raised $6M and have grown mostly through founder-led sales and inbound demand. Customers use Hobbes today to turn website traffic into qualified pipeline. We have seen 13x more conversations than a demo request form, 10%+ of prospects convert end-to-end, and revenue double across Hobbes agents. • Now we need the first growth leader who can make the market see what we see.