theathletic - Executive Producer (Manchester, UK)
Requirements
• 7+ Years of Digital Media Experience: A proven track record developing and producing high-profile video podcasts or digital football programming for a major publisher, broadcaster, or club channel. • YouTube Mastery: Deep, demonstrable knowledge of the YouTube ecosystem, including algorithm mechanics, retention strategies, thumbnail/title optimization, and community-building. • Manchester United & Football Fluency: An exhaustive understanding of Manchester United’s history, fan culture, and the wider Premier League landscape. You must understand how United stories move the global sports media needle. • Video Talk Show Expertise: Expert knowledge of video talk formats, control room workflows, multi-camera studio setups, and modern digital editing techniques. • In-Person Leadership: Strong managerial skills with experience leading creative teams under tight deadlines. • Calm Amid Chaos: The ability to pivot production schedules instantly when a major transfer drops or breaking news hits Old Trafford. • Location: This is a full-time, in-person position based at our studio production hub in Manchester. • The Athletic offers unique perks and benefits to all full-time employees based on their country of residence. Our UK benefits packages offer benefits and perks, competitive to the local market.
Responsibilities
• Creative Ownership: Direct the strategic, editorial, and visual evolution of Talk of the Devils, completing its transition from a traditional audio podcast into a multi-platform, video-first franchise. • Studio Team Leadership: Manage and inspire a Manchester-based team of full-time and freelance producers, video editors, and social specialists, fostering a culture of creative excellence and rapid turnarounds. • YouTube & Social Growth Engine: Architect and execute an ambitious growth strategy for YouTube and social vertical video (TikTok, Instagram Reels, X). You will own the visual optimization of the show from thumbnail ideation and title hooks to pacing and community engagement. • Talent Management: Build deep, trusted relationships with our high-profile hosting talent and premier Manchester United correspondents, providing constructive feedback on pacing, video presence, and on-camera chemistry. • Newsroom Collaboration: Partner closely with the UK football editorial team to align show topics with breaking news, transfer windows, and matchday coverage, ensuring the show remains the definitive destination for United fans worldwide. • Commercial Integration: Work alongside the commercial and ad-sales teams to seamlessly integrate premium, custom sponsorships into both the audio and video feeds without degrading the listener experience. • Data-Driven Iteration: Regularly analyze YouTube and social Analytics and podcast download data to refine show structure, test new segment formats, and maximize audience retention.
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