Customer.io - Senior Product Marketing Manager
Requirements
• 5+ years of product marketing experience in B2B SaaS • Experience in marketing technology, messaging, or an adjacent domain — or a proven track record of quickly developing deep domain expertise in a new space • Strong storytelling skills across written, verbal, and visual formats — you make complex products feel clear and compelling • Cross-functional collaboration experience — you’ve worked embedded with product teams, not just handed off deliverables • A track record of tying PMM work to business outcomes: adoption, activation, retention • Experience at early-to-mid stage high-growth companies; you’re comfortable with ambiguity and moving fast • A habit of working with AI tools as part of your everyday workflow
Responsibilities
• Own go-to-market strategy for your product areas — positioning, messaging, launch execution, and measurement • Partner embedded with EPD squads to shape feature narratives and ensure launches land with real market impact • Drive product adoption and activation — connect PMM work directly to the metrics that matter to the business • Own competitive intelligence for your domain — synthesize insights and arm the team with sharp, actionable positioning • Collaborate with demand gen, growth, and sales enablement to connect the product story to pipeline and revenue • Build deep customer and product expertise, becoming the go-to subject matter expert on your areas of ownership
Benefits
• We believe in transparency. Starting salary for this role is $135k–$176k USD (or equivalent in local currency) depending on experience and subject to market rate adjustment. • $135k–$176k USD • We know our people are what make us great, and we’re committed to taking great care of them. Our inclusive benefits package supports your well-being and growth, including 100% coverage of medical, dental, vision, mental health, and supplemental insurance premiums for you and your family. We also offer 16 weeks paid parental leave, unlimited PTO, stipends for remote work and wellness, a professional development budget, and more. • 100% coverage of medical, dental, vision, mental health, and supplemental insurance premiums for you and your family • 16 weeks paid parental leave, unlimited PTO • Our Process • No gotchas, no trick questions - just a clear, human process designed to help both of us make an informed decision. • 30-min zoom call with Recruiter • 30-minute zoom call with Hiring Manager • 30-minute zoom call with Cross Functional Partner • 45-minute zoom Case Presentation & Review with members of the team • All final candidates will be asked to complete a background check and employment verifications as part of our pre-employment process. • Customer.io recognizes the stifling impact of systemic injustice on diverse communities. We commit to using our influence to increase inclusion and equity within the tech industry. We strive to build an inclusive team culture, implement bias-free hiring practices, and develop community partnerships to expand our global impact. • Zoom is the only video conference platform that we use, virtual interviews will be conducted using the video capability (i.e., not via the chat), and offers will be extended in writing on official Customer.io letterhead. Please be vigilant in all of your job search activity, and if you have any questions please contact [email protected]. • Check out our careers page for more information about why you should come work with us! We believe in empathy, transparency, responsibility, and, yes, a little awkwardness. If you’re excited by what you read — apply now.
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