Story Cannabis - Regional Retail Director
Requirements
• Bachelor’s degree in business, Management, Marketing, or a related field preferred. • 10+ years of progressive retail leadership experience within a multi-unit, multi-state environment; cannabis industry experience strongly preferred. • Proven experience scaling retail operations in a high-growth organization. • Strong working knowledge of cannabis-specific POS and compliance systems (e.g., Dutchie, Metrc, Treez). • Demonstrated ability to lead through influence, drive change, and execute at both strategic and tactical levels. • Highly analytical and detail-oriented with strong operational and financial acumen. • Exceptional communication, interpersonal, and leadership skills. • Ability to thrive in a fast-paced, highly regulated, and evolving environment. • Willingness and ability to travel regularly across national markets.
Responsibilities
• Lead, coach, and develop a team of Regional and Retail Operations leaders and District Managers, building strong bench strength and succession plans. • Ensure consistent leadership expectations, performance management, and professional development across all retail management levels. • Foster a culture of accountability, collaboration, and continuous improvement aligned with Story’s values and support VP of Retail. • Serves as the primary owner of national retail operational governance, including SOP, compliance execution standards, audit readiness, and system adoption. • Ensures operational issues are resolved through regional /district leadership rather than direct store-level intervention • Partner closely with Marketing, Merchandising, HR, Compliance, IT, Finance, and Supply Chain to ensure retail needs are supported and brand standards are upheld. • Act as a key liaison between corporate strategy and field execution, ensuring alignment, clarity, and follow-through. • Partner with retail leadership to support sales growth, labor optimization, and margin improvement initiatives. • Support budgeting, forecasting, and labor management efforts by ensuring operational alignment to financial targets. • Analyze sales data, market performance, and customer insights to inform operational improvements and strategic decisions. • Own and evolve the national retail operating model, ensuring consistent execution of standards, SOPs, and best practices across all markets. • Develop, implement, and continuously improve standard operating procedures (SOPs), internal processes, and compliance training for all retail locations. • Review daily, weekly, and monthly performance metrics across all stores, identifying trends, risks, and opportunities; drive corrective action plans where performance gaps exist. • Oversee inventory, point-of-sale, and compliance systems to ensure accuracy, adoption, and audit readiness across all markets. • Develop and execute standardized audit programs to enforce compliance, operational discipline, and reporting accuracy. • Act as a liaison between corporate strategy and field execution.
Benefits
• Paid time off (PTO) including 8 paid holidays per year* • Medical, Dental, and Vision Insurance* • 401k retirement savings plan* • Company paid Short-Term & Long-Term disability* • Company paid Life Insurance* • Employee Assistance Program (EAP) • Employee referral program • Commuter benefits* • Product discounts • Additional compensation incentives (tips, bonuses, etc.)
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