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Jobs(31,365)/Product Marketing Manager Role(358)/Kickstarter PBC (2) - Senior Product Manager, Growth (I)
Kickstarter PBC

Kickstarter PBC - Senior Product Manager, Growth (I)

Remote - CT (Central)$155k - $155k3mo ago
RemoteSeniorNAE-commerceProduct Marketing ManagerGrowth ManagerTeam LeadershipProduct MarketingACCAOutreachE-commerce

Responsibilities

• Drive growth initiatives across the backer journey optimising discovery conversion rates and user engagement across web and mobile platforms. • Partner with marketing, insights, and engineering teams to develop and test growth hypotheses, using A/B testing and other experimental frameworks to validate approaches. • Own significant and complex business objectives (OKRs) that drive key growth metrics such as backer acquisition, engagement and retention, identifying and recommending success metrics that enable meaningful ways to measure progress through a strategic 6-month roadmap. • Communicate user problems, business opportunities, team roadmaps, on-going updates, and project/OKR results clearly and effectively to a variety of audiences (e.g., executive stakeholders, product team, people with and without technical expertise). • Manage important business relationships with leadership team, key stakeholders, and sometimes key third-party partners to achieve long-term company goals. • Work closely and collaboratively with a team of engineers, designers, and other product managers as well as non-technical stakeholders to plan, develop, and release work across web and mobile platforms. • Ensure new features are built with feedback from Outreach, Community Support, and Marketing, and work closely with the GTM teams on all features to ensure products are launched with the right messaging and impact. • Manage complex roll-outs, including coordinating QA and cross-platform releases (web and mobile apps), and working closely with cross-functional partners such as Legal, Product Marketing, Trust and Safety, and Community Support. • You have extensive experience as a product manager, with at least 3-5 years of experience in product management. • You have demonstrated experience driving growth for consumer-facing digital products, designing and running experiments to test growth hypotheses, and comfortable working with analytics tools to measure impact. • You understand mobile and web platform dynamics and have experience optimising experiences across both. • You have experience working on marketplace or e-commerce products where understanding user motivations and reducing friction is critical. • You have experience leading cross-functional teams with confidence, using your ability to influence and motivate. • You have strong written and oral communication skills and are able to convey user problems, business opportunities, team roadmaps, on-going updates, and project/OKR results clearly to a variety of audiences. • You have significant experience managing through ambiguity by shaping user insights/research or opportunity areas into actionable projects. • You are comfortable operating in technical discussions and spaces, evaluating technical product tradeoffs in partnership with engineering managers. • You have a solid track record of executing and rolling out products and features that delivered positive and measurable impact to users. • You have substantial experience with the full product development life cycle, especially product validation, including light-weight testing and experimentation and iterative releases. • You have experience managing complex roll-out processes, including QA and cross-platform releases (web and mobile apps), and coordinating closely with cross-functional partners (e.g., Product Marketing, Customer Service, Sales). • You have deep empathy for our diverse community of creators and experience working closely with engaged user groups. And have ideally worked with a passionate user group (e.g., sellers, creators, or similar communities) within a two-sided marketplace. • What You'll Enjoy • What You'll Enjoy • A fully remote workforce with plenty of opportunities to get to know your colleagues • 100% employer-paid health plan offerings • 16 paid vacation days, 10 sick days, and a company-wide winter break between Christmas and New Year’s • 25 volunteer hours each year to give back to your community • 16 weeks of parental leave plus fertility/family planning resources • Annual stipends including a Remote Working & Wellness Stipend of $3,000 USD (prorated) each calendar year for expenses related to remote working, wellness, health, and fitness and a $500 Role Development Stipend • Kickstarter currently operates with a 4-day workweek, a model that aligns with our belief in a healthy work-life balance and gives staff the space to be more than their work • Incredibly talented and inspiring colleagues who know how to blend their creative endeavors into their work • You can read more about our benefits and working at Kickstarter at our Jobs page: https://jobs.kickstarter.com/ • Our Fully Virtual Team • We’re currently able to support employees based in the following US locations: CA, CO, CT, GA, IL, MA, MD, NC, NJ, NY, OR, VA, VT, and WA. We're also able to support employees in the United Kingdom. If you live in—or are willing to move to—any of these locations, we look forward to your application! If there is a required or preferred location for an open role, it will be listed in the job description.

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