paradigm-health - Senior Marketing Manager - RWE & Phase IV
Requirements
• Demonstrated ownership of a pipeline or revenue number as a marketer, or willingness to tie partial compensation to achievement of targets. • Proven account-based marketing capability: named-account targeting, multi-touch orchestration, and long-cycle nurture. • Evidence-driven communication skills within a regulated, compliance-governed messaging environment. • Comfort operating a high-value, low-volume motion with a complex sales cycle • Ability to operate as a self-sufficient individual contributor, supported by shared services rather than a direct team. • 7+ years in B2B marketing, with a meaningful portion in life sciences, healthcare, or a scientifically technical field. • Strongly preferred • Direct experience in Phase IV, real-world evidence, post-approval research, or medical affairs. • Fluency with the medical-affairs / RWE buyer persona and existing relationships in that community. • Experience marketing to pharmaceutical and biopharma sponsors specifically (as distinct from providers or payers). • Experience with named-study or per-asset marketing motions. • HEOR / health-economics literacy; familiarity with decentralized and real-world-data sourcing models; scientific congress or publication experience. • WHAT SUCCESS LOOKS LIKE IN THE FIRST 12 MONTHS: • A built, actively worked named-account target list for the SPIRE buyer. • A diversified SPIRE opportunity base. • Delivery against the SPIRE Early Engagement pipeline target, with clean attribution through to Sales handoff. • WHAT YOU'LL RECEIVE: • Paradigm Health offers a comprehensive Total Rewards package to support your well-being and success, including: • Competitive health, dental, and vision insurance • Mental health support for you and your family
Responsibilities
• Own the SPIRE pipeline target. Carry and deliver a net-new pipeline number for the SPIRE solution line, measured in sales-qualified study opportunities. • Run account-based marketing. Build and work named-account target lists across medical affairs, RWE/HEOR, and evidence-generation functions at pharmaceutical and biopharma sponsors; orchestrate multi-touch, long-cycle engagement. • Develop evidence-driven content and messaging. Translate SPIRE's study capability into buyer-facing narrative grounded in data and methodological rigor, maintaining compliance-defensible claims throughout. • Drive the SPIRE event and conference motion. Define target RWE/medical-affairs conferences and campaigns, partnering with the events manager and agency on execution; convert presence into qualified opportunities. • Deploy a discretionary program budget. Allocate an owned program budget across events, ABM, content, and paid channels to hit the pipeline target, exercising judgment on channel mix. • Partner across the funnel. Coordinate with Medical & Science, Clinical, Product, and Commercial Teams on identifying study opportunities and solution fit, opportunity progression, and attribution integrity.
Benefits
• $150K – $190K • Offers Equity • Offers Bonus • At Paradigm, we aim to provide a compensation structure that is both competitive and aligned with our mission, values, and long-term success. When combined, our intent is for total cash compensation, and equity to provide a compelling, market-leading package that both rewards your contributions today and aligns your long-term financial success with Paradigm’s growth. • Upload your resume here to autofill key application fields. • Drop your resume here! • Parsing your resume. Autofilling key fields... • or drag and drop here • Decline to self-identify • Hispanic or Latino - A person of Cuban, Mexican, Puerto Rican, South or Central American, or other Spanish culture or origin regardless of race. • Hispanic or Latino • White (Not Hispanic or Latino) - A person having origins in any of the original peoples of Europe, the Middle East, or North Africa. • White • Black or African American (Not Hispanic or Latino) - A person having origins in any of the Black racial groups of Africa. • Black or African American • Native Hawaiian or Other Pacific Islander (Not Hispanic or Latino) - A person having origins in any of the peoples of Hawaii, Guam, Samoa, or other Pacific Islands. • Native Hawaiian or Other Pacific Islander • Asian (Not Hispanic or Latino) - A person having origins in any of the original peoples of the Far East, Southeast Asia, or the Indian Subcontinent, including, for example, Cambodia, China, India, Japan, Korea, Malaysia, Pakistan, the Philippine Islands, Thailand, and Vietnam. • Asian • American Indian or Alaska Native (Not Hispanic or Latino) - A person having origins in any of the original peoples of North and South America (including Central America), and who maintain tribal affiliation or community attachment. • American Indian or Alaska Native • Two or More Races (Not Hispanic or Latino) - All persons who identify with more than one of the above five races. • Two or More Races • Hispanic or Latino • White (Not Hispanic or Latino) • Black or African American (Not Hispanic or Latino) • Native Hawaiian or Other Pacific Islander (Not Hispanic or Latino) • Asian (Not Hispanic or Latino) • American Indian or Alaska Native (Not Hispanic or Latino) • Two or More Races (Not Hispanic or Latino) • I identify as one or more of the classifications of protected veteran listed above • I am not a protected veteran
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