zeely - Marketing Analytics Lead

Remote - Anywhere1w ago

Remote Staff WW Software Growth Lead Team Leadership Product Marketing CAC ROAS LTV Reporting

Requirements

• Experience as a Marketing Analytics Lead, Growth Analytics Lead, Product Analytics Lead, or in a similar leadership role. • Proven experience building analytics systems for performance-driven or growth-focused teams. • Strong background in performance marketing, growth analytics, or marketing analytics. • Experience working in 2+ companies with mature marketing functions, scaling products, or strong performance-driven environments. • Deep understanding of unit economics, CAC, LTV, ROAS, marketing funnels, and attribution models. • Experience working with large datasets and building analytical models that support business decisions. • Ability to transform complex data into clear insights and actionable recommendations. • Strong communication skills and experience collaborating with cross-functional teams. • Upper-Intermediate+ English. • Experience in SaaS, mobile, or AI-powered products. • Experience with product analytics and growth experimentation. • Experience building analytics solutions for scaling paid acquisition channels. • Familiarity with BI tools and modern data stacks. • Experience building analytics processes and systems from scratch.

Responsibilities

• Build and scale a marketing analytics system that enables data-driven decision-making across the company. • Develop frameworks to evaluate the performance of marketing channels, campaigns, and investments. • Analyze key performance metrics, funnels, unit economics, LTV, CAC, ROAS, and other business-critical indicators. • Build and improve attribution models to help the team understand marketing impact and growth opportunities. • Create analytical frameworks, dashboards, and reporting systems for Marketing, Growth, Product, and Leadership teams. • Identify growth opportunities through deep analysis of user behavior and marketing data. • Partner closely with Marketing, Product, Data, and Engineering teams to improve processes and decision quality. • Build and promote a data-driven culture within marketing and growth teams.

Benefits

• Work with cutting-edge technologies and contribute to building AI-powered tools. • Join a strong A-level team that motivates you to grow and achieve more. • Remote-first approach: work from anywhere, with the option to visit our offices in Warsaw and Kyiv. • We provide 18 paid days off per year. Sick leave includes 3 fully paid sick days annually, plus unlimited sick leave with 70% compensation. • Regular performance reviews to make your growth transparent and ensure your achievements are recognized. • Full support with Ukrainian private entrepreneur (FOP) setup and administration. • Recruitment process: Intro call → Hiring Team Interview → Test Task → Final Interview → Reference Check → Offer • Send us your CV — we’d love to get to know you better!