Clutch - Senior Product Marketing Manager
Requirements
• Hands-on fluency with AI tools (Claude, ChatGPT, or similar) to produce marketing assets at volume, including decks, case studies, email sequences, battlecards, and web copy. This is a core requirement, not a nice-to-have. • Strong writing and editorial judgment, with the ability to shape AI-generated drafts into polished, on-brand content that moves buyers • 3-5 years in product marketing, content marketing, or a closely related B2B marketing role with a track record of producing high-quality assets • Experience supporting a sales team, including building enablement materials and understanding how messaging translates into deal outcomes • Ability to manage multiple projects simultaneously without dropping balls, in a fast-moving environment with limited oversight • Cross-functional communication skills, with the ability to work effectively across Product, Sales, and Customer Success to gather inputs and drive alignment • Comfort with marketing tools including HubSpot, Google Analytics, and standard project management or collaboration software • Familiarity with B2B SaaS go-to-market motions, including product launches, pipeline generation, and sales cycles • Please note that this role may evolve as our business needs change, so we appreciate your flexibility and adaptability.
Responsibilities
• Get up to speed on Clutch's products, buyers, and competitive landscape, and produce your first round of sales enablement materials • Audit existing pitch decks, battlecards, and one-pagers, and deliver an updated, organized library that reps can actually use • Shadow deal cycles and sales calls to understand how buyers think and where current messaging falls short • Ship content in support of at least one active product or feature launch • Own end-to-end execution of a major product launch, from internal brief to external content to sales readiness • Have at least one customer case study in the market with measurable outcomes • Establish a repeatable process for competitive intelligence updates that keeps battlecards current without heroic effort • Be the go-to resource for Sales when they need positioning help or deal support • Have a full sales enablement library in place across Clutch's core products, maintained and actively used by reps • Own the product marketing calendar and drive launch planning proactively rather than reactively • Have multiple customer proof points in the market and a pipeline of future case study candidates in progress • Be operating at full strategic capacity, bringing market and buyer insights back to Product to influence roadmap priorities
Benefits
• Remote Flexibility: Enjoy the freedom of remote work from anywhere, balancing life and career seamlessly. • Remote Flexibility: • Unforgettable Off-Sites: Twice a year, bond with colleagues in exciting destinations, fostering teamwork and fresh ideas. • Unforgettable Off-Sites: • Paid Time Off: Enjoy flexible PTO days yearly for relaxation and rejuvenation. • Paid Time Off: • Stock Options: Joining us means having a stake in our success, so you'll receive stock options as part of your compensation package. • Stock Options: • Work Trip Budget: Grow personally and professionally with a budget for work-related trips and co-working. • Work Trip Budget: • Health Coverage: Prioritize your well-being with comprehensive health and dental insurance plans. • Health Coverage: • Clutch is a revolutionary vertical SaaS company, proudly backed by Andreessen Horowitz (A16z), aimed at revolutionizing the way Credit Unions engage and change the lives of their members. As a champion of financial well-being, we address the urgent need for affordable lending solutions in an era where the average American grapples with over $155,000 in household debt. Unlike traditional financial institutions, Clutch develops software to turn Credit Unions into FinTech lenders and leverage their balance sheets to responsibly lend to over 130M Americans. Our mission extends beyond mere financial transactions; we strive to fundamentally enhance the way credit unions interact with their members. By integrating cutting-edge technologies and user-centric designs, we help credit unions provide seamless digital experiences that are on par with leading tech companies. This approach not only preserves but revitalizes the longstanding tradition of community and member-focused service inherent to credit unions. • Clutch
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