MrBeast - YouTube Creative Strategist

Remote - USA *2mo ago

Requirements

• Deep fluency with how this channel works. • Not just that you've watched a lot of MrBeast. That you've watched like someone who wants to understand why it works. You should be able to name specific videos, specific moments, and tell us what was working mechanically: the retention hook, the stakes architecture, the escalation structure. • You should also be able to tell us where we've fallen short. That's not a trick question. It's the most important one. • Strong analytical instincts matter too. You understand YouTube's performance metrics: view duration, CTR, retention curves, and you can connect those signals back to specific creative decisions. Data informs your taste. It doesn't replace it.

Responsibilities

• You'll shape what gets made and how good it is. • Depending on where you land in the team, that might mean developing video concepts from title and thumbnail all the way through to challenge structure and payoff. It might mean owning performance review across a set of channels: analyzing what worked, what didn't, and making concrete calls about what changes. It might mean both. • What it always means: having a strong, informed point of view on YouTube as a craft, and being willing to say it out loud.

Benefits

• We are redefining what entertainment and storytelling look like at global scale. Every piece of content we publish reaches millions and influences culture in real time. This is your opportunity to lead the team that decides how those moments come to life across every screen. • Competitive Salary • Generous Medical (Blue Cross Blue Shield), Dental, Vision and company-paid Life Insurance • Company contributions to employee Health Savings Accounts (HSA) • 401k Plan with Safe Harbor company-matching • Flexible vacation policy and paid company holidays • Company-provided technology package • Relocation assistance where applicable, including travel and company-provided housing for the first 90 days