Addepar - Manager, Regional Marketing EMEA and APAC
Requirements
• Extensive experience in B2B financial services marketing, with a consistent track record of success in driving growth within the financial technology or wealth management industry • Strong understanding of the EMEA and APAC marketing landscape having demonstrable experience establishing brands in the region • Ability to translate marketing goals into measurable return on investment and contribute to the achievement of overall business objectives • Deep expertise in digital marketing channels (SEO, SEM, content marketing, social media, etc.) • Ability to collaborate with global teams • Fluency in English, with additional European languages a plus • Our Values • Act Like an Owner - Think and operate with intention, purpose and care. Own outcomes. • Act Like an Owner - • Build Together - Collaborate to unlock the best solutions. Deliver lasting value. • Build Together - • Champion Our Clients - Exceed client expectations. Our clients’ success is our success. • Champion Our Clients - • Drive Innovation - Be bold and unconstrained in problem solving. Transform the industry. • Drive Innovation - • Embrace Learning - Engage our community to broaden our perspective. Bring a growth mindset. • Embrace Learning -
Responsibilities
• Develop and drive a data-driven marketing strategy aligned with global business objectives, tailored to regional needs • Own the development and execution of localised marketing campaigns across all channels (digital, content, etc.) to drive brand awareness, lead generation, and pipeline growth. • Develop and maintain relationships with Sales leadership across EMEA and APAC • Collaborate closely with regional sales, client management, services and partner teams to understand market needs, develop effective marketing programs, and achieve shared goals • Track, measure and report on the success of marketing campaigns and programs, and provide data-driven insights to optimise performance • Stay abreast of industry trends and competitor activity in the EMEA and APAC wealth management technology spaces
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