DEPT® - Performance Creative Strategist - Creative - US Remote
Requirements
• 3+ years of experience in creative strategy, comms/content strategy, media buying, or performance marketing (agency experience strongly preferred). • Deep knowledge of performance creative—especially across paid media channels such as Google UAC, TikTok, Snapchat, YouTube, and more. • Strong understanding of creative testing methodologies, and how to optimize down-funnel KPIs, with a proven ability to generate data-driven insights. • Exceptional client-facing communication skills—able to simplify complexity, tell a compelling story, and confidently present recommendations. • Ability to thrive in fast-paced environments, manage multiple priorities, and own results end-to-end. • Strong organizational skills and meticulous attention to detail. • WHAT WILL IMPRESS US • A track record of shaping high-performing creative strategies for global clients. • Passion for performance creative and experimentation, with a bias toward action and improvement. • Confidence in challenging the status quo with new ideas backed by data and insight. • A natural problem solver who cares deeply about team success and client growth.
Responsibilities
• Strategy & Leadership • Develop creative briefs and campaign strategies that address audience barriers, unlock opportunities for new audiences, and drive measurable performance. • Analyze why creative concepts succeed or underperform, and propose testing strategies or iterations rooted in data and audience insight. • Serve as a primary point of contact for clients, fluent in both creative and performance conversations and able to navigate with ease. • Build strong, trusted client relationships by consistently delivering excellence through strategic solutions. • Anticipate client needs, providing clear, data-driven recommendations and ensuring all work is polished, on-brand, and aligned to the brief. • Creative & Media Integration • Write creative and media briefs that translate product, brand, and audience insights into high-performing concepts, grounded in performance data and prior testing. • Lead creative testing roadmaps across global accounts, connecting messaging strategy directly to optimization goals. • Partner with media teams to connect testing results back to key performance metrics (CTR, CPA, conversions). • Collaborate with creative, design, and production teams to deliver assets that align with client objectives and media best practices. • Operational Excellence • Manage end-to-end creative workflows, from briefing and production to iteration and optimization. • Provide actionable, constructive feedback that sharpens storytelling and elevates creative performance. • Prioritize creative pipelines effectively, balancing business goals, impact potential, and client expectations. • Thought Leadership & Insights • Partner with internal and external research teams to conduct market research and trend analysis to inform creative direction. • Analyze creative performance data and distill it into simple, actionable insights for clients and internal teams. • Contribute to DEPT®’s thought leadership through case studies, content, and client presentations.
Benefits
• We are a Growth Invention company built to help the world’s most ambitious brands grow faster. Operating at the intersection of technology and marketing, we create what is next by pioneering ideas, acting fast, and moving further because standing still just is not in our DNA. • We are drawn to people who stay curious, move with intent, and never stop inventing. Our culture runs on three values: better together, relentlessly curious, and get sh*t done. It is how we work, how we grow, and how we make things that matter. • At DEPT®, you will find the freedom to explore, the space to collaborate, and the trust to make a real impact for our clients, for each other, and for the world we are helping to build. • Healthcare, Dental, and Vision coverage • 401K plan, plus matching • Paid Company Holidays • WE SUPPORT YOU BEING YOU:
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