MasterClass - Group Creative Director

Remote - CT (Central)$242k - $242k3w ago

Remote Director NA Creative Designer Content Creation ACCA Product Marketing

Requirements

• Conceptual Visionary: Proven ability to develop original creative concepts that deliver real business impact. • Conceptual Visionary: • Sharp Creative Judgment: A track record of recognizing the strongest idea in the room and knowing how to push work further. • Sharp Creative Judgment: • Hands-On Maker: Comfortable personally producing copy and design work, not solely directing others, versatile across disciplines. • Hands-On Maker: • Strategic Thinker: Able to translate strategic objectives into creative concepts that resonate, with an understanding of how creative connects to performance and conversion. • Strategic Thinker: • Collaborative Partner: Experience working closely with cross-functional teams, including Performance Marketing, to drive integrated efforts. • Collaborative Partner: • Visionary Leader: Proven experience leading creative teams across advertising, product, content, and creative strategy workstreams. • Visionary Leader: • Dynamite Storyteller: Exceptional writing skills with the ability to craft compelling narratives across various forms and mediums. • Dynamite Storyteller: • Innovative Creator: A portfolio showcasing award-winning work and a knack for pushing creative boundaries. • Innovative Creator: • 10+ years of experience in creative roles, with a focus on producing standout work for global brands. • Experience directing copy, art direction, design, video, animation, and other creative disciplines. • Demonstrated expertise in conceptual and strategically-led campaign development. • Experience in both agency and in-house environments. • Ability to prioritize and work well under pressure while maintaining speed and high attention to detail given shifting timelines, updates, and last-minute changes. Should have a strong operational mindset and vision for the team. • Ability to provide and receive constructive feedback across creative disciplines. • Strong presentation skills and attention to detail; presenting work on behalf of the team, explaining the creative vision, strategy and approach. • Experience developing and maintaining brand voice and tone guidelines. • Experience and understanding of performance marketing and its integration with creative strategy. • Proven ability to manage multiple projects in a fast-paced environment. • Versatility in writing styles and tones, from short-form brand advertising & performance copy to longer-form editorial content.

Responsibilities

• Lead and Inspire: Guide the creative vision and strategy for creative campaigns, products, and marketing communications. Inspire your team to push the boundaries of creativity and innovation. • Lead and Inspire: • Shape Our Voice: Write, define, and champion the tone and voice of marketing copy across various channels, ensuring consistency and authenticity. Delivering on-strategy, on-target, and on-brand messages and ensuring other writers are doing the same • Shape Our Voice: • Stay Hands-On: Personally produce and shape copy, design, and creative work, not just direct it, across Class Launches, campaigns, and product marketing. • Stay Hands-On: • Collaborate and Innovate: Work closely with cross-functional teams, including brand, performance marketing, enterprise, and product, to develop forward-thinking ideas and strategies. • Collaborate and Innovate: • Mentor and Grow: Develop and mentor a team of copywriters, designers, and art directors, fostering a culture of creativity, collaboration, and continuous improvement. • Mentor and Grow: • Direct and Oversee: Provide creative direction and oversight across copy, art direction, design, video, animation, and other creative disciplines. • Direct and Oversee: • Execute with Excellence: Deliver compelling, on-brand messages across all touchpoints, maintaining the highest quality standards and attention to detail. • Execute with Excellence • Adapt and Evolve: Stay ahead of industry trends and continuously seek new ways to tell our story in a rapidly changing landscape. • Adapt and Evolve: