Forum Ventures - Founding Account Executive, Credit Pulse
Requirements
• Represent Credit Pulse at industry events and within credit and trade finance communities (NACM, NAED, IFDA, and similar) • Feed structured deal intelligence back to product — what objections are recurring, what integrations are blockers, what workflows prospects actually run • Hit quarterly pipeline and ARR targets you help set • WHAT MAKES THIS DIFFERENT • Real ownership. The playbook you write becomes the company's playbook. This is not the tenth AE executing a documented motion. • Direct access. You'll work alongside the founding team with a short line to the CEO and product. When a deal surfaces a pattern, we act on it. • A category that's overdue for disruption. The tools credit managers use today are either 20-year-old ERP modules or expensive enterprise platforms that ignore the mid-market. You'd be the one who figures out how to sell into that gap.
Responsibilities
• Build and work your own outbound pipeline targeting mid-market manufacturers, distributors, and wholesalers in the $50M to $500M revenue range • Run the full sales cycle from cold outreach through discovery, demo, negotiation, and close • Develop Credit Pulse's sales playbook: ICP definition, messaging by vertical, objection handling, sequencing strategy, and deal qualification framework • Stand up and own our sales tech stack (we use Apollo, Smartlead, and HubSpot — you should have opinions about what works) • Represent Credit Pulse at industry events and within credit and trade finance communities (NACM, NAED, IFDA, and similar) • Feed structured deal intelligence back to product — what objections are recurring, what integrations are blockers, what workflows prospects actually run • Hit quarterly pipeline and ARR targets you help set • WHAT MAKES THIS DIFFERENT • Real ownership. The playbook you write becomes the company's playbook. This is not the tenth AE executing a documented motion. • Direct access. You'll work alongside the founding team with a short line to the CEO and product. When a deal surfaces a pattern, we act on it. • A category that's overdue for disruption. The tools credit managers use today are either 20-year-old ERP modules or expensive enterprise platforms that ignore the mid-market. You'd be the one who figures out how to sell into that gap.
Benefits
• $80K – $110K • Offers Equity • Offers Commission • Meaningful early-stage options, standard 4-year vest with 1-year cliff • Most credit teams are still running on spreadsheets and gut feel. Credit Pulse is looking for a Founding Account Executive to show them a better way.ABOUT CREDIT PULSE • Credit Pulse is an AI-powered B2B trade credit management platform built for mid-market manufacturers, distributors, and wholesalers. Our core product, Scout, automates credit decisioning and risk scoring so lean credit teams can move faster, reduce AR exposure, and stop manually chasing information across spreadsheets and legacy ERPs — predicting bankruptcies more accurately than traditional credit bureaus. Customers like Contentful, Pax8, and Laticrete onboard 60% faster and see a 30% reduction in bad debt exposure. • We are early-stage, funded, and growing fast across building materials, food & beverage, and industrial distribution. Founded by Jordan Esbin, the team includes experienced operators across engineering, customer success, and product.
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