lemfi - Senior Growth Manager, Pakistan

• Proven track record in growth, sales, or marketing in a fast-paced environment, with clear evidence of hitting ambitious targets. • Strong analytical skills - you read data, spot what it is telling you, and adjust your approach without waiting to be asked. • Strong cultural awareness and understanding of the Pakistani diaspora community in the UK, with the ability to build authentic trust with diverse stakeholders. • Demonstrable experience leading community engagement, including events, partnerships, grassroots activations, with a track record of delivering tangible outcomes • Established relationships and networks within Pakistani diaspora organisations, community groups and stakeholder networks in the UK • Excellent communicator who can influence partners, community leaders, and internal teams with equal confidence. • Self-directed and comfortable operating with ambiguity - you do not need a detailed playbook to make progress. • Willing to travel regularly across the UK, including occasional weekends, to represent LemFi where our communities are. • Experience working in or with remittance, fintech, or financial services products. • Proficiency in Urdu, Punjabi, or another language commonly spoken within the Pakistani diaspora community in the UK.