WPP - VP, Product – Media Solutions (Marketplace)
Requirements
• Extensive experience in AdTech Product Management, ideally 10+ years. • Deep understanding of programmatic ad management and agentic ad management standards. • Advanced knowledge in agentic technology and machine learning concepts (especially in AdTech/Martech). • Strong understanding of AdTech/Programmatic financials. • Industry network across AdTech companies, Ad Platforms, and Media Owners. • Basic understanding of AI Technology, AI Embeddings, and applied utilization in AdTech. • Knowledge of agency workflows is a plus. • You're open: We are inclusive and collaborative; we encourage the free exchange of ideas; we respect and celebrate diverse views. We are open-minded: to new ideas, new partnerships, new ways of working. • You're open: • You're optimistic: We believe in the power of creativity, technology and talent to create brighter futures or our people, our clients and our communities. We approach all that we do with conviction: to try the new and to seek the unexpected. • You're optimistic: • You're extraordinary: we are stronger together: through collaboration we achieve the amazing. We are creative leaders and pioneers of our industry; we provide extraordinary every day. • You're extraordinary: • What we'll give you: • Passionate, inspired people – We aim to create a culture in which people can do extraordinary work. • Passionate, inspired people • Scale and opportunity – We offer the opportunity to create, influence and complete projects at a scale that is unparalleled in the industry. • Scale and opportunity • Challenging and stimulating work – Unique work and the opportunity to join a group of creative problem solvers. Are you up for the challenge? • Challenging and stimulating work • We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
Responsibilities
• Develop containerized bidder solutions in supply-side environments, advancing the technical capabilities of Media Solutions. • Develop and enhance the agentic orchestration layer for Media Solutions, ensuring seamless integration and innovation. • Coordinate with the Open Intelligence, Agentic Data Platform, and other WMS Product leads to drive cross-functional collaboration. • Translate global strategy into a unified, future-facing product plan for orchestration solutions. • Formulate and execute an ambitious, AI-driven product strategy that integrates predictive intelligence, automation, and machine learning into the core of our media solutions. • Balance operational discipline with pioneering next-generation capabilities, ensuring current product suites are successfully deployed and evolved while building future portfolios. • Own the product roadmap for Media Solutions (Orchestration), prioritizing against business goals and outcomes. • Ideate on future differentiated capabilities in collaboration with the Global Media Solutions team. • Use Data & Intelligence capabilities to achieve a high degree of outcomes predictability.
Benefits
• WPP’s Data & Technology Solutions is the WPP’s unified global data products and technology team. We work with our agencies and clients to build data data-driven solutions and technology product to power marketing transformation. • WPP Open is our AI platform for marketing, it connects marketing professionals, data, tools and AI in a single place. WPP Open is the simplest, safest and fastest way to realize the benefits of scaled AI – delivering better-informed creative ideas faster, at scale and at lower cost. • We’re endlessly curious and our team of thinkers, builders, creators and problem solvers are over 2,000 strong, across 20 markets around the world. • Our proprietary, opt-in media solutions give clients access to unique advantages and cutting-edge capabilities. Through a single point of access to addressable media, we've built on premium inventory and leveraged universal customer signals. We enable cross-channel storytelling, cross-platform AI optimization, and robust business impact measurement to maximize campaign effectiveness. • We are seeking a visionary product leader with deep expertise in AdTech, orchestration technologies, and supply-side environments. You thrive in fast-moving environments, collaborating across product, engineering, data science, and commercial teams to deliver differentiated media solutions for global clients. Your industry network is strong, your understanding of AdTech financials is sharp, and you’re passionate about leveraging data and intelligence to shape the future of media products.
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