Nametag - Director of Product Marketing
Requirements
• We encourage candidates from diverse backgrounds to apply, even if you don't meet every listed qualification. You'll thrive in this role if you bring most of the following: • 8+ years in product marketing, including several years at a B2B cybersecurity, identity, or enterprise security software company. • 8+ years • A track record of owning positioning and messaging for a technical security product, and making it hold up under scrutiny from CISOs and security/IAM leaders. • Experience leading product launches end to end: messaging, sales enablement, and cross-functional coordination, not just the content around the edges of one. • Deep fluency with enterprise security buyers and B2B security sales cycles; comfortable being precise about technical distinctions (e.g., authentication vs. verification) that matter to a technical audience. • Familiarity with the ITSM/IAM integration ecosystem (Okta, ServiceNow, Microsoft Entra ID, Zendesk) is a strong plus. • Strong competitive intelligence instincts: comfortable building battlecards and differentiation frameworks that are accurate and fair, not just favorable. • Experience partnering with industry analysts (Gartner, Forrester, KuppingerCole, or similar) is a strong plus. • Excellent, disciplined writing. Comfortable being the person who enforces consistent terminology and voice across a fast-moving team, not just the person who writes copy. • Experience with sales enablement tooling (e.g., HubSpot) and building or maintaining ROI/TCO models is a plus. • A strong sense of ownership: comfortable being the final word on message consistency at a small, fast-growing company where that job doesn't yet have a lot of scaffolding around it. • Enthusiasm for integrating AI tools like Claude into your everyday workflow; a keen sense of the difference between “AI slop” and AI-generated assets. • What We Value • Intellectual horsepower. Quickly grasping complex technical and business concepts. • Intellectual horsepower. • Kindness and integrity. Earning trust is central to how we build relationships with customers and colleagues. • Kindness and integrity. • Bias for action. We move quickly to deliver impact and protect our customers against fast-moving threats. • Bias for action. • Ownership mindset. You care about uptime and stability the way a founder cares about the product. • Ownership mindset.
Benefits
• Competitive salary • Meaningful equity ownership • Comprehensive health benefits (medical, dental, vision) • Flexible paid time off • Quarterly team off-sites and travel support • New computer hardware and equipment • An inclusive environment where your voice has impact and your work drives change
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