6sense - Partner Marketing Manager

• Partner RelationshipsServe as the primary marketing counterpart to partner marketing and alliances teams at key accounts. Build the kind of working relationships where partner counterparts are actively seeking us out. Create opportunities for 6sense to co-present at joint events, and develop the trust that makes joint programs move faster. • Partner Relationships • Partner Marketing MetricsDefine what success looks like for partner marketing at 6sense, working with marketing operations to build the reporting infrastructure to measure it, and communicate results to marketing leadership and BD stakeholders on a regular cadence. • Partner Marketing Metrics • Performance Measurement • Partner-Sourced PipelineVolume and velocity of pipeline generated through co-marketing programs and partner activations, tracked with clear attribution. • Partner-Sourced Pipeline • Partner Marketing EngagementDepth of engagement from partner counterparts: co-investment in programs, co-branded content produced, joint events executed, and partner-sourced leads generated. • Partner Marketing Engagement • Enablement AdoptionUsage and effectiveness of partner-facing enablement materials, measured by partner sales team feedback and co-sell conversation rates. • Enablement Adoption • Program Execution QualityOn-time, on-brief delivery of co-marketing programs - with the partner relationship strengthened as a result. • Program Execution Quality • Competencies and Behaviors: • Influence Without Authority Operates effectively in an environment where the people you most depend on (partner counterparts, internal sales, product marketing) don't report into the same leadership. Builds alignment through credibility and relationships. • Influence Without Authority • Revenue-First Thinking Connects every program to pipeline and revenue. Doesn't measure success by content produced or events run. Asks "what did this produce?" and builds programs that are designed to answer that question. • Revenue-First Thinking • Partner-Facing Presence Comfortable representing 6sense externally. Shows up in partner conversations with enough confidence and preparation to be a genuine asset in the room. • Partner-Facing Presence • Execution Discipline Manages the complexity of co-marketing at pace. Gets joint programs across the finish line even when approval chains are complex. • Execution Discipline • Cross-Functional Orchestration Works fluidly across product marketing, demand generation, content, field marketing, and BD to bring partner programs to life. • Cross-Functional Orchestration • Educational and Experience Requirements: • 5 or more years in B2B marketing, with at least 2 years in a field marketing role, partner marketing, alliance marketing, or ecosystem marketing role where you owned outcomes and field programs. • Experience working directly with external partner stakeholders. You have presented to partner leadership, negotiated co-marketing agreements, and maintained productive relationships through disagreements. • A clear point of view on how to measure partner marketing impact, including how to handle the attribution ambiguity that comes with the territory. • Familiarity with the B2B SaaS technology ecosystem: how ISV partnerships, technology integrations, and co-sell motions work in practice. • Base Salary Range: $83,317.50 - $122,199.00. The base salary range represents the anticipated low and high end of the base salary range for this position. Actual salaries may vary and may be above or below the range based on various factors, including but not limited to work location and experience. The base salary is one component of 6sense’s total compensation package for this position. Other compensation may include a bonus program or commission plan, and stock options if approved by 6sense’s board. In addition, 6sense provides a variety of benefits, including generous health insurance coverage, life, and disability insurance, a 401K employer matching program, paid holidays, self-care days, and paid time off (PTO). #Li-remote • Notice of Collection and Use of Personal Information for California Residents: California Recruitment Privacy Notice and Policy