Grüns - Senior Ecommerce Manager, Emerging Brands
Requirements
• Has 5-7 years of experience doing CRO or Ecom work at a DTC company. Experience at an early-stage or multi-brand DTC business, or running tests on limited traffic, is a plus. • Is proficient with Claude Code and Claude Design (or similar AI-assisted workflows) for landing page creation end to end, from ideation to design to copy to build. • Has vast experience with Shopify and/or other order management and sales platforms. • Is experienced managing a wide arrangement of 3rd party applications to enhance the sales process, and with integrating post-purchase and lifecycle management tools to work with growth team members on improving experiences. • Has deep experience with an analytics platform (e.g. GA4, Heap, or Adobe Analytics). • Has deep experience with a testing platform (e.g. Intelligems, FigPii, Amplitude, Kameleoon, or Statsig).
Responsibilities
• Build and run a testing program in partnership with growth leads designed for low-traffic brands: fewer, bolder tests, smart sequencing, and sound read-outs on small samples, borrowing proven learnings from Grüns where they apply. • Create new landing pages and optimize existing ones for Nütrops, Müves, Immün, and Jüced from brief to launch using AI-powered workflows, increasing our speed to learning. • Track daily performance by brand and surface insights with our paid marketing team to align on actions to improve conversion and find where to scale. • Analyze user behavior (scrollmaps, heatmaps, recordings, sales data) and early customer signals (reviews, support, post-purchase surveys) to uncover friction and generate new test hypotheses. • Research customer needs to identify how customers differ between emerging brands and what's most important to address with those customers. • Build and maintain a clear testing roadmap for each emerging brand, planned together with marketing and growth leads. • Establish repeatable CRO processes (performance monitoring, landing page creation, post-test recaps) that scale as the brands grow. • Coordinate with designers, developers, and marketing/growth leads to keep testing on track, ensuring cross-functional alignment and reducing delays in the CRO pipeline.
Benefits
• At Grüns, we're committed to providing a competitive total compensation package — grounded in market data that considers our size, stage, industry, and location. For this role, the base salary range is $140,000-$160,000 plus bonus depending on experience, paired with a comprehensive benefits package designed to support the well-being and growth of our team. • $140,000-$160,000 plus bonus • For every role, we aim to have highly competitive compensation and opportunity for impact and career growth. • Everyone at Grüns works hard, but we believe in wellness and balance too. We have super strong benefits coverage -- for you and your family, generous PTO, free Grüns, and a few more perks centered around health and well-being that we can't wait to tell you about!
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