ncontracts - Generative AI & SEO Strategist
Requirements
• 3 to 5 years of experience in SEO, content strategy, digital marketing, or a closely related field • Direct familiarity with AI search platforms and how they surface citations, whether through Profound, manual prompt testing, or both • Structured thinker who can build a tracking and testing process from scratch and stick to it • Strong written communication, capable of translating platform behavior into clear content recommendations • Comfortable working cross-functionally with content, product marketing, and design teams • B2B SaaS, fintech, or regtech background preferred • Hands-on Profound experience and familiarity with GEO/AEO measurement workflows • Experience building automations or monitoring agents using n8n, Zapier, or API integrations • Background in traditional SEO, especially on-page optimization and off-page strategy • Familiarity with GA4 and GSC for understanding how AI search traffic intersects with organic • Basic JavaScript or comfort reading technical documentation • Tools You'll Work With • Profound, ChatGPT, Perplexity, Google AI Overviews, GA4, GSC, Semrush, SE Ranking, Bing Webmaster Tools
Responsibilities
• AI Search Visibility and Citation Strategy • Monitor and grow Ncontracts' brand and product visibility across LLM-powered platforms including ChatGPT, Perplexity, Google AI Overviews, and emerging entrants using Profound • Build and maintain per-platform prompt libraries across all product categories to systematically test and track citation performance • Analyze citation share data to identify where we are and are not appearing, and build a prioritized action plan to close gaps • Develop and refine buyer persona query sets that reflect how target audiences actually search using AI tools • Track competitor citation share across platforms and surface trends and gaps to the Manager and broader marketing team • Build automated monitoring for competitor visibility tracking and citation anomaly detection • Content Strategy and Cross-Functional Collaboration • Work with the content team to develop and iterate on GEO/AEO content guidance, grounded in what the platforms are actually citing • Identify specific content gaps where Ncontracts is not being cited and recommend page-level or net-new content to fill them • Partner with off-page and link building efforts to align outreach targeting with citation gap priorities • Inform product marketing on how AI platforms describe and position Ncontracts relative to competitors • Develop frameworks and playbooks the broader team can use to write content optimized for AI citation • Platform Intelligence and Testing • Stay current on how major AI search platforms handle citations, update their models, and change their answer behavior • Run structured experiments to test what content types, formats, formats, and sources drive citation performance • Document findings and build a running knowledge base of what works, what does not, and why • Evaluate new platforms and tools as the AI search landscape evolves and bring recommendations to the Manager • Share platform updates and findings with the broader marketing team on a regular cadence • Reporting and Analytics • Own Profound reporting for AI search visibility metrics, tracked per platform and per product category • Build and maintain dashboards that make AI search performance visible and actionable for the Manager and marketing leadership • Own keyword and prompt-level visibility tracking across AI platforms • Contribute to broader marketing reporting by surfacing AI search trends and their relationship to organic and pipeline performance
Benefits
• A fun, fast-paced work environment • Responsible PTO Plan that meets or exceeds state and local medical and family leave laws • 11 paid holidays • Community and social events to keep you connected and engaged • Medical, Dental and Vision insurance • Company-paid Group Life Insurance, Short- and Long-Term Disability • Flexible Spending Account & Health Savings Account • Aflac Benefits – Critical Illness, Cancer Protection, & Hospital Choice • Pet Insurance • 401 (k) with company match with eligibility on Day 1 of employment • 2 Paid Volunteer Time Off Days • And much more! • Part-Time, Temporary, Contractor, and Intern positions are not eligible for company benefits, including paid time off, health insurance, and other employee benefit programs. • AAP/EEO Statement
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