BetterUp - Staff Product Manager
Requirements
• 5+ years in product management or related roles, with demonstrated ownership of product outcomes — not just feature delivery. • Experience contributing to product-market fit — you've been close to the problem of figuring out why something isn't landing and have played a meaningful role in changing course. You understand the difference between shipping and solving. • Experience building products in B2B2C environments — you understand the dynamics of selling to enterprise buyers while building for the end-users those buyers serve. • Direct customer exposure in enterprise contexts — you've been in the room with buyers and users, not just reading summaries. You know how to turn those conversations into product hypotheses. • Domain expertise in organizational transformation, human transformation, talent intelligence, or related fields is a plus. • Relentless agency. You have an internal locus of control — when something isn't working, you own it and fix it rather than pointing to external factors or waiting for someone else to act. Humility to know what you don't know; relentlessness to figure it out anyway. • Strong executive communication skills — you can tell the story of your product, your bets, and your learnings clearly to stakeholders at all levels. • Developing product vision and strategic thinking. You have a point of view on where your product surface should go and can defend it with evidence, while staying open to updating that view as you learn. • Product taste. You have an instinct for what good looks like — in the product experience, in the positioning, in how your product shows up to users and buyers. • Strong customer-centric product development skills, with experience turning qualitative customer signal into testable hypotheses. • Effective cross-functional collaboration — you can align Engineering, Design, and go-to-market partners toward shared goals and hold the team accountable to outcomes. • AI-native fluency. You build working prototypes and functional demos using AI tools (Claude, Cursor, Replit, Figma Make) before engineering spends a sprint. You can modify prompts, adjust UI flows, and run data analyses without filing a ticket. This is your default operating method, not a novelty. • Preferred Backgrounds • Former founders or early employees at high-growth startups — people who have lived the zero-to-one journey and thrive in ambiguity. • Builder PMs or Commercial PMs from B2B2C or enterprise SaaS environments — people whose superpower is either vision + build or deep customer intimacy. • Expertise in organizational transformation, human transformation, talent intelligence, or related fields. • Solution design experience — whether from consulting, customer-facing product roles, or implementation work — where you were personally involved in shaping what gets built with the buyer. • You'll own a product surface inside a platform that enterprises are building their talent strategy on. Real ownership, real impact. • You'll work directly with customers — not behind layers of account management. If that's not appealing, this isn't the right role. • You'll operate with real autonomy. We're looking for people who want ownership and ambiguity, not clearer lanes and more consensus. • You'll build in an AI-native environment where prototyping with agents, compressing cycle times, and shipping fast are expected, not exceptional. • Our stakeholder complexity — members, coaches, enterprise buyers, alliances — is a feature for the right person: more surface area, more interesting problems, more leverage. • AI at BetterUp • Our team thrives at the intersection of human expertise and AI capability. As an AI-forward company, adaptation and continuous learning are part of our daily work. We're looking for teammates who are excited to evolve alongside technology – people who experiment boldly, share their discoveries openly, and help define best practices for AI-augmented work. These professionals thoughtfully integrate AI into their work to deliver exceptional results while maintaining the human judgment and creativity that drives real innovation. During our interview process, you’ll have opportunities to showcase how you harness AI to learn, iterate, and amplify your impact.
Benefits
• Zone ASF Bay Area / NYC $200K – $250K • Zone BAustin / D.C. $180K – $225K • Let’s face it, a company whose mission is human transformation better have some fresh thinking about the employer/employee relationship. • We do. We can’t cram it all in here, but you’ll start noticing it from the first interview. • Even our candidate experience is different. And when you get an offer from us (and accept it), you get way more than a paycheck. You get a personal BetterUp Coach, a development plan, a trained and coached manager, the most amazing team you’ve ever met (yes, each with their own personal BetterUp Coach), and most importantly, work that matters. • This makes for a remarkably focused and fulfilling work experience. Frankly, it’s not for everyone. But for people with fire in their belly, it’s a game-changing, career-defining, soul-lifting move. • If that sounds exciting—and the job description below feels like a fit—we really should start talking. • We are a hybrid company with a focus on in-person collaboration when necessary. Employees are expected to be available to work from one of our office hubs at least two days per week, or eight days per month. Our US hub locations include: Austin, TX; New York City, NY; San Francisco, CA; and the Washington, DC metro area. If this is a role based in Europe, our Europe hub locations are London, UK and Amsterdam, NL. Please ensure you can realistically commit to this structure before applying. • At BetterUp, we are committed to living out our mission every day and that starts with providing benefits that allow our employees to care for themselves, support their families, and give back to their community. • Access to BetterUp coaching; one for you and one for a friend or family member • A competitive compensation plan with opportunity for advancement • Medical, dental, and vision insurance • Flexible paid time off • All federal/statutory holidays observed • 4 BetterUp Inner Workdays (https://www.betterup.co/inner-work) • 5 Volunteer Days to give back • Learning and Development stipend • Company wide Summer & Winter breaks • Year-round charitable contribution of your choice on behalf of BetterUp • 401(k) self contribution • We are dedicated to building diverse teams that fuel an authentic workplace and sense of belonging for each and every employee. We know applying for a job can be intimidating, please don’t hesitate to reach out — we encourage everyone interested in joining us to apply.
Apply in one click
Upload My Resume
Drop here or click to browse · Tap to choose · PDF, DOCX, DOC, RTF, TXT