provenirinc - Field Marketing Manager, EMEA
Requirements
• Develop and execute the EMEA field marketing plan aligned to corporate growth objectives, revenue targets, and regional business priorities. • Serve as a trusted marketing partner to EMEA sales teams and regional leadership, supporting annual planning, territory planning, account prioritization, and go-to-market execution. • Represent the region within the global marketing organization, helping align regional market opportunities with global initiatives. • Build and maintain strong working relationships with key internal and external stakeholders. • Analyse campaign performance and business impact, providing regular reporting on ROI and growth opportunities to marketing and regional sales leadership. • Function as the connective tissue between the regional sales team and the marketing team, fostering trust and dependability on all accounts. Strong internal collaboration and communication with the sales team is a must. • Deliver against regional marketing-sourced and marketing-influenced pipeline targets and contribute to revenue growth. • Partner closely with sales leadership to identify opportunities within strategic accounts and target segments. • Execute end-to-end field marketing activities (e.g. Provenir-hosted events such as executive roundtables, Provenir-hosted webinars, 3rd party sponsored webinars, 3rd party industry events) tailored to priority industries, buyer personas, and regional market dynamics. • Manage the allocated regional program budget, industry membership associations, vendors, and external resources to maximize performance and efficiency. • Contribute to the development of marketing processes, measurement frameworks, and best practices. • Meet or exceed targets for each regional sales leader • Represent the corporate brand in region and use a mix of data sources to align your plans with the overall business objectives including new logos, pipeline generation and revenue targets. • B2B marketing experience (preferably within enterprise software, SaaS, fintech, financial services technology, or related industries). • Proven track record of executing regional field marketing, demand generation, or integrated marketing programs with accountability for contributing to pipeline and revenue targets. • Demonstrated success partnering with sales teams and regional leadership to drive business growth. • Experience executing account-based marketing programs for enterprise accounts. • Strong analytical and commercial acumen with experience using data to drive decision-making and optimize marketing investments. • Experience managing program budgets and measuring program ROI. • Exceptional communication, presentation, and stakeholder management skills. • Proven ability to deliver cross-functional initiatives in fast-paced, high-growth environments. • Experience marketing into financial institutions, lenders, or highly regulated industries is strongly preferred. • Experience working in a start-up environment is a plus. • Our employees are our top priority; we offer comprehensive health and wellness plans. You will enjoy paid time off and company holidays, flexible and remote-friendly opportunities, and maternity/paternity leave. • At Provenir, we recognize that diversity and inclusion make our teams stronger. We are committed to equal employment opportunity and welcome everyone regardless of race, colour, ancestry, religion, national origin, age, sex, gender identity, sexual orientation, disability, marital status, domestic partner status, citizenship, or veteran status or medical condition. We encourage people from all backgrounds to apply.
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