Gen Digital Inc. - Consumer Insights & Strategy Partner
Requirements
• Significant experience in customer insight, strategy, consulting or a closely related field, ideally in consumer technology, subscription, financial services or adjacent categories. • Proven track record of partnering with senior stakeholders on major strategic or commercial decisions (e.g., portfolio strategy, brand positioning, proposition development, experience design, go-to-market). • Experience synthesising multiple data and insight sources (qual, quant, analytics, CX, market intel) into concise, decision-ready outputs. • Demonstrated impact in turning insight into action - influencing real changes in products, experiences, communications or commercial strategy. • Strategic, structured thinker - able to frame problems, prioritise questions, and connect customer insight to business outcomes. • Strong storytelling and communication - comfortable simplifying complexity, building clear narratives and presenting confidently to senior audiences. • Commercially astute - understands how brands grow, how P&Ls work, and how customer behaviour shows up in performance metrics. • Collaborative and credible - able to work effectively across teams, building trust and alignment in a matrix environment. • Influential without authority - willing and able to challenge thinking, propose alternatives and guide teams towards more customer-centric choices. • Customer-obsessed - motivated by building a truthful, nuanced view of our customers and using it to drive better decisions. • Insight-to-action oriented - focused on impact, not just analysis; always asking "so what?" and "now what?". • Low-ego, high ownership - comfortable operating autonomously, rolling up their sleeves, and taking responsibility for outcomes in their segment.
Responsibilities
• 1. Strategic business partnering • Act as a trusted advisor to the Segment Lead / Brand Lead and their virtual leadership team on segment strategy, performance, customer base and competitive context for your business segment. • Frame and refine critical business questions (e.g., portfolio choices, proposition direction, target audiences, pricing/packaging, experience priorities). • Bring a customer- and evidence-centred perspective into business planning, roadmap discussions and major investment or trade-off decisions. • Represent the voice of the customer in key forums - challenging constructively, highlighting risks and opportunities, and helping leaders see decisions through a customer lens. • 2. Business strategy & decision support • Synthesize evidence from multiple sources - including customer insight, analytics, CX, market intelligence, commercial performance and external trends - into clear strategic recommendations for the business. • Develop compelling "so what / now what" narratives, presentations and workshops that help leaders and teams move from evidence to decision, creating clarity and alignment around key priorities. • Support stakeholders in evaluating strategic options and trade-offs relating to growth, customer experience, proposition development, portfolio choices and go-to-market decisions. • Ensure major insight programmes and strategic initiatives result in tangible business action, helping teams translate customer understanding into priorities, plans and measurable outcomes. • 3. Learning agenda and insight activation • Work closely with stakeholders and Insight team colleagues to ensure projects are framed against the right strategic questions for your segment. • Define and maintain a prioritised learning roadmap for your business area, aligned to the biggest opportunities, risks and decisions. • Spot knowledge gaps and emerging questions and translate them into clear briefs and programmes of work. • Act as a connector across functions and disciplines - joining up signals across teams and sources into a unified view of customer needs and market dynamics. • Play a leading role in developing the quarterly State of Play (integrated customer narrative) in collaboration with Insight team colleagues.
Benefits
• At Gen Digital, we are committed to supporting our employees’ well-being and professional growth. Our comprehensive benefits package for UK team members includes: • Health & Wellbeing – Company-paid private medical insurance, dental and vision benefits, plus access to mental health and wellbeing support through our Employee Assistance Programme (EAP). • Health & Wellbeing • Financial Security – A Group Personal Pension Plan with auto-enrolment for eligible employees, together with the opportunity to purchase Gen stock through our Employee Stock Purchase Plan (ESPP). • Financial Security • Unlimited Paid Time Off – available once statutory annual leave has been used, plus company holidays and a range of leave options to support personal and family needs. • Unlimited Paid Time Off • Tuition Reimbursement – Up to £5,150 per calendar year for job-related accredited courses that support career development within Gen. • Tuition Reimbursement • £5,150 per calendar year • Wellness Reimbursement – Up to $450 per year to cover fitness-related expenses. • Wellness Reimbursement • $450 per year • Sustainability Allowance – A $500 annual sustainable home improvement allowance. • Sustainability Allowance • $500 annual • Additional Perks – Access to adoption assistance, family support services, legal assistance plans, and exclusive employee discounts.
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