Grafana Labs - Social Media and Influencer Relations Associate | United States | Remote

• Support and evolve the company’s influencer relations and content creator program, including strategy, recruitment, onboarding, budgeting, relationship management, and reporting • Develop social media plans for spokespeople, helping translate industry trends, product narratives, and leadership perspectives into thoughtful social content • Draft, edit, and publish leaders’ social content across channels such as LinkedIn and X • Assist the Sr. Social Media Manager in managing the employee advocacy program to amplify key messages through our Grafanistas • Build and optimize AI-assisted workflows to support content development, campaign planning, and stakeholder collaboration, while maintaining strong human judgment and editorial oversight • Partner cross-functionally with social, PR, community, product marketing, events, and developer relations to identify creator opportunities and integrate influencer efforts, executive social media programs, and employee advocacy into broader campaigns • Support the Sr. Social Media Manager with social content creation and adaptation across Grafana Labs’ social channels — short-form video and campaign toolkits • Help manage, schedule, and publish Grafana Labs’ award-winning Big Tent podcast • Support internal communications coordination, helping to amplify team achievements and corporate milestones through appropriate internal channels • Serve as a flexible partner on high-priority PR moments, providing additional support where needed across planning, writing, coordination, amplification, and analysis • Provide on-site support at company and industry events, including staffing executive and customer interviews • What Makes You a Great Fit: • Bachelor's degree in Marketing, Communications, or a related field • Minimum 4 years of marketing experience, preferably in social media marketing or public relations at a fast-growing start-up • Proven experience building AI workflows using tools such as Claude Code to enhance brainstorming and optimize processes • Excellent written and verbal communication abilities and strong interpersonal skills • Willingness to travel (~20%) globally • Proficiency in Sprout Social, Brandwatch, BusinessWire (or similar tools) • Minimum 2 years of video-editing experience with tools like Descript, Premiere (or similar) • Ability to work independently and as part of a globally distributed team in a fast-paced environment • Willingness to learn and adapt to new marketing trends and technologies • Proven track record of developing high-impact influencer campaigns