istaridigital.ai - Field Marketing Manager
Requirements
• 3+ years in field marketing or event marketing • Experience executing marketing programs, including event logistics • Comfortable working in a small, fast-moving team without heavy structure • Strong organizational and vendor-management skills • Familiarity with CRM and marketing automation tools • Good communication skills and comfort working directly with sales • Willingness to travel (typically 20–30%) • Comfortable executing against a budget/strategy while contributing meaningful input • Experience in aerospace, defense, or industrial technology
Responsibilities
• Program Planning & Execution • Provide input on quarterly field marketing plans and prioritization, drawing on direct knowledge of which accounts, events, and regions are showing the strongest engagement; execute the resulting programs from initial planning through completion • Plan, run, and attend trade show and conference presence, including booth staffing, meeting scheduling with priority prospects and accounts, and lead capture setup so engagement translates into actionable follow-up • Execute localized activations such as direct mail and gifting to target and ABM accounts, in-person event touches, and conference-adjacent placements designed to build visibility around the industry's highest-value gatherings • Event Operations • Manage event logistics end-to-end, including timelines, deliverables, and on-site setup and teardown, ensuring every activation runs smoothly from initial planning through breakdown • Order and manage event swag, signage, and collateral inventory, keeping materials on-brand and in stock ahead of key events • Manage event budget tracking and vendor invoicing within approved spend, maintaining a clear record of where field investment is going • Coordinate speaker and session logistics for conferences, including abstract submissions for speaking opportunities and scheduling coordination with internal subject matter experts and external event organizers • Field & Sales Coordination • Adapt corporate campaigns and content for field relevance, ensuring company-level messaging lands with the specific audiences and personas engaged on the ground • Log event leads into the CRM and coordinate with sales on timely follow-up • Conduct post-event follow-up internally, including debriefs with sales to close the loop on lead quality, helping refine targeting and event selection going forward • Track and report on pipeline connected to field programs, sharing results with the Marketing Lead and sales team to maintain shared visibility into what field marketing is driving
Benefits
• Own field marketing execution across all regions at a high-growth technology company • Work closely with a small, collaborative marketing team where your input shapes strategy • Get broad exposure across events and account-based programs • Istari is a digital engineering software company building open, scalable infrastructure for engineering data. Our platform lets customers simply and securely integrate engineering models across disciplines, organizations, and security levels — whether they're designing prototypes, performing virtual testing, or training AI and autonomy for complex systems. • Focus is rewarded. Finish is remembered. • Facts are friendly. Even when they are not fun. • Fellowship is fundamental. Make others successful.
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