Chainguard - Field Marketing Specialist - India

Remote - India+ Equity3w ago

Remote Mid APAC Cybersecurity Software Field Marketing Manager B2B Lead Generation Digital Marketing KPI Tracking Reporting

Requirements

• 3–5 years of marketing experience within a B2B technology company, ideally in cybersecurity, cloud, SaaS, cloud-native, DevOps, or developer tooling. • Experience supporting field marketing, demand generation, partner marketing, or regional marketing programs in India. • Strong project management and organisational skills, with excellent attention to detail and the ability to manage multiple programs simultaneously. • Proven ability to collaborate cross-functionally across Sales, Partner Sales, Marketing, Digital, Operations, and global teams. • Comfortable taking ownership and executing hands-on in a fast-paced, remote-first, high-growth environment. • Strong verbal and written communication skills in English. • Strong understanding of the India B2B technology landscape and how enterprise technology organisations go to market locally. • Willingness to travel approximately 20% across India and the broader region for events, partner activities, and team collaboration. • We live and breathe our company values: • We are customer obsessed — We focus on delivering solutions to our customers that create value and make their lives better. • We have a bias for intentional action — We prioritize, plan, try things, and fail fast. • We don't take ourselves too seriously (but we do serious work) — We are solving an important problem which takes focus, but we also like to enjoy the journey. • We trust each other and assume good intentions — We're transparent with decisions to empower team members to make well informed decisions.

Responsibilities

• Support the planning, execution, and optimisation of integrated demand generation programs across India, including regional campaigns, events, digital programs, and account-focused activities. • Work closely with the India Partner Sales team and APJ Marketing to execute local partner campaigns, co-marketing programs, workshops, customer events, webinars, partner days, and other joint activities designed to generate demand and support partner-sourced and partner-influenced pipeline. • Support local activations including industry conferences, executive events, customer roundtables, partner events, meetups, webinars, and virtual experiences. Coordinate logistics, speaker preparation, KBYG documentation, onsite execution, and post-event follow-up. • Ensure effective tracking of leads and opportunities generated through India marketing programs. Partner with BDRs, Sales, Partner Sales, and Marketing Operations to drive timely follow-up and measure pipeline impact. • Manage relationships with local event agencies, production partners, digital agencies, vendors, and other third parties to ensure programs are delivered on time, on budget, and to a high standard. • Track campaign performance and marketing KPIs using CRM and BI tools, reporting on pipeline contribution, partner influence, ROI, engagement, and opportunities for optimisation.

Benefits

• Flexible & Remote-First Culture: Work remotely with team meetup opportunities, bi-annual destination summits, and a monthly stipend for coworking spaces, phone and internet costs. • Flexible & Remote-First Culture: • Our Approach to Equity: Receive stock options upon hire and promotion. Plus, you can participate in secondary offerings and have 10 years to exercise your options (yes, you read that correctly: 10 years!). • Our Approach to Equity: • 100% Covered Health Insurance: We cover 100% of your health, vision and dental insurance premiums for you and your dependents. Nothing comes out of your paycheck. • 100% Covered Health Insurance: • ∞ Flexible Time Off: Take the time you need – to do our best work, we need to recharge and reset. • ∞ Flexible Time Off: • 18 Weeks Paid Parental Leave: We offer 18 weeks for birthing parents and 12 weeks for non-birthing parents, with the option to use it all at once or throughout your child's first year. • 18 Weeks Paid Parental Leave: • If your experience is close but doesn't fulfill all requirements, please apply. We're building the best team in technology and are focused on hiring "Chainguardians" with unique backgrounds, perspectives, and experiences.