second-nature - Director, GTM Enablement

• LEAD AND DEVELOP THE ENABLEMENT TEAM • Manage four enablement ICs whose work spans Sales/AE, Implementation and Onboarding, CSM, and Client-Facing training • Serve as the primary coach and career development partner for each IC, equipping them to do the most impactful work of their careers • Translate the CRO's and Executive Team’s strategic direction into a quarterly enablement roadmap, maintained approximately two months in advance • Run regular 1:1s, team cadences, and roadmap reviews that keep priorities sharp and scope creep managed • DRIVE MANAGER AND LEADER READINESS • Reinforce enablement delivery to equip first and second-line managers with coaching guides, call review frameworks, and policy reinforcement tools in parallel with individual contributor enablement. • Design and deliver monthly leadership readiness sessions per function covering playbooks, policies, and behavioral coaching • Build reinforcement loops that ensure what gets trained actually sticks at the front line • GOVERN STRATEGY, PROGRAMS, AND ASSET QUALITY • Implement and enforce a launch-tier framework that gates ad hoc requests and ensures every new enablement program has a defined business objective, reinforcement plan, and success metric • Partner with Exec Sponsors to prioritize the enablement roadmap for their functions and hold the line on scope • Manage Highspot as the single source of truth, driving cleanup, organization, and usage-based prioritization across all assets • Review and adjust structured onboarding paths to ensure clear ramp-complete milestones and mastery levels for new hires across the GTM org • CONNECT ENABLEMENT TO REVENUE OUTCOMES • Own the function's performance against named revenue and operational metrics tied to net new CARR production, client activation, ARR expansion, and client retention • Build and expand asynchronous learning programs (via Articulate) to reduce dependence on synchronous delivery and increase per-person coaching capacity • Drive cohort-based client training under Customer Enablement Manager’s ownership, reducing 1:1 delivery volume and increasing scalable program reach • Collaborate with VP Marketing and PMM Team to ensure tight alignment between positioning, messaging, and how the field is trained to use it • OWN CROSS-FUNCTIONAL ENABLEMENT PROGRAMS • Lead team-level ownership of regulatory compliance updates, new hire onboarding, and product-level enablement across the GTM org • Serve as the executive interface for all cross-functional program launches that require enablement support • Ensure functional teams own their own SOPs; your team formats, trains, and reinforces, not authors from scratch