Chime Financial, Inc - Senior Director, Product and Brand Communications
Requirements
• Autofill my application
Responsibilities
• Set the strategy: Own an integrated product and brand communications strategy that drives the business and wins over consumers and the tech community alike. • Set the strategy: • Mainstream the Chime brand: In close collaboration with Brand Marketing, turn brand partnerships, consumer insights, original research, and cultural moments into campaigns that generate sustained coverage. • Mainstream the Chime brand: • Own the product narrative: Work hand in hand with Product Marketing to drive 360-degree product launches, from messaging to media, influencer relations, and the owned and paid surround sound that turns each one into a buzzy moment. • Own the product narrative: • Build the team: Lead and develop a high-performing team and raise the bar for the function. Product and Brand Communications is a growth driver for Chime, and there's a lot of runway. • Build the team: • Lead cross-functionally: Partner with Product Management, Engineering, Brand Marketing, Product Marketing, Content, and others, so every launch and campaign tells a clear story. • Lead cross-functionally: • Expand the spokesperson bench: Prepare Chime's product, technology, and marketing leaders for external communications opportunities, working closely with our Chief Technology Officer, Chief Product Officer, and Chief Marketing and Growth Officer and their teams. • Expand the spokesperson bench • Keep Chime in the conversation: Cultivate relationships across national and local consumer, lifestyle, business, technology, and trade outlets. Direct external agencies to drive consistent coverage and bring campaigns to life. • Keep Chime in the conversation: • 12+ years of experience in product, consumer, or brand communications, or related marketing roles, preferably in consumer technology. • A track record of leading product and brand communications functions, from large-scale consumer campaigns to major product launches. • Deep media and influencer relationships across consumer, business, and technology outlets, with a history of landing stories that strengthen brand positioning. • Experience partnering with creators, celebrities, or brands to generate earned media for consumer, corporate, or social impact campaigns. • Proven leadership: you've developed high-performing teams, led cross-functional initiatives, and managed agency partners in fast-paced environments. • Fluency in fintech and consumer technology, including how AI is changing products, consumer behavior, and communications. • Exceptional writing, editing, and verbal communication skills. You write with personality and know how to make complex ideas clear and compelling. • Experience advising C-suite executives and building effective partnerships with Marketing, Product, and Engineering teams. • A degree in Communications, Public Relations, Marketing, Business, or a related field. • #LI-Onsite #LI-BE1 • Below is the base salary offered for this role and level of experience. Full-time employees may also be eligible for bonus(es), competitive equity, and benefits. For commissioned roles, the base salary listed in this job description does not include incentive/variable pay. The actual base salary offered may be higher, depending on your location, skills, qualifications, and experience. • $246,000 - $340,000 USD
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