MERGE - Sr. Marketing Operations Technologist
Requirements
• Technical Expertise: 5-7 years of experience in email marketing and HTML and CSS email coding, with at least 2+ years of hands-on technical configuration in Salesforce Marketing Cloud or similar marketing automation platform(s). 4-5 years of experience with ESP coding languages, SQL, and advanced email automation. Active Salesforce Marketing Cloud Email Marketing Specialist certification or similar platform certification or able to obtain within 3 months of hire. • Technical Expertise: • Strategic Problem-Solving: A proven ability to look at technical requests and understand its impact on the wider ecosystem. Prior experience in an agency or internal consulting environment is a plus. • Strategic Problem-Solving: • Client & Project Leadership: Proven success leading client-facing calls, guiding technical discussions, and keeping projects on track. • Client & Project Leadership: • Clear Communication: Excellent written and verbal communication skills, with a talent for translating complex technical concepts for both technical and non-technical stakeholders. • Clear Communication: • Scripting and Coding Languages: Proficiency with AMPscript, Email Studio, Data Extensions, Journey Builder, Automation Studio, Adobe Photoshop, Figma, Dreamweaver (or similar coding tool) and animated gifs • Scripting and Coding Languages: • Extended Martech Stack: Hands-on familiarity with SFMC, Zeta, Cordial, Braze, Klaviyo, Knak, or additional Marketing Automation Platforms is a plus. • Education: Bachelor’s degree preferred, or equivalent professional experience. • Education: • Our Hybrid Philosophy • For this role, we prioritize hybrid candidates in Atlanta, GA; Boston, MA; Chicago, IL; Denver, CO; Kansas City, MO; Raleigh, NC, but may consider candidates near other MERGE hubs based on the role and team’s needs. If fully remote is listed as an option, we are also open to U.S.-based candidates who would work remotely. • Atlanta, GA; Boston, MA; Chicago, IL; Denver, CO; Kansas City, MO; Raleigh, NC • Hybrid work is our default approach. We value time together for collaboration, relationship building, and key moments. Managers and team leaders determine in-person expectations based on what best supports their team, clients, and business needs. Some teams and roles require more regular in-person presence than others. • MERGE has hubs in Chicago, New York City, Boston, Kansas City, Raleigh, Denver, Atlanta, and St. Louis. Regardless of work arrangement, team members may be required to travel to a MERGE hub for meetings, team gatherings, events, or other business needs. • Chicago, New York City, Boston, Kansas City, Raleigh, Denver, Atlanta, and St. Louis
Responsibilities
• Contribute to Growth: Support platform governance and assist in implementing scalable marketing technology architecture alongside our Solutions Architects. • Contribute to Growth: • Master the Toolset: Configure advanced marketing automation solutions for clients, including but not limited to dynamic messages and landing pages, data configuration, segmentation, and scripting languages. Conduct seed list sends for email and SMS, troubleshooting issues and assisting with ESP problems and conduct visual and functional quality assurance testing to ensure work product meets and exceeds client requirements and objectives • Master the Toolset: • Stakeholder Alignment: Partner with client leads to support communications, providing technical expertise and updates on deliverables. • Stakeholder Alignment: • Contribute to Solution Design: Create and document requirements gatherings based on client and project specifications with a high degree of attention to detail • Contribute to Solution Design: • Automate with Intent: • Embrace Innovation: Assist in the evaluation and configuration of AI-driven features within Salesforce Marketing Cloud and connected tools (e.g., generative AI content authoring, journey design, automated QA testing, and conversational AI/ chat agents). • Embrace Innovation: • Emerging Tech & Roadmap Evolution: Continuously monitor platform release cycles, emerging martech capabilities, and AI advancements to proactively recommend stack enhancements, process improvements, and technical innovations. • Emerging Tech & Roadmap Evolution: • Growth Opportunity: In this role, you will work closely with our MOPs Architects to deepen your strategic design skills, with a clear pathway to grow into an Architect-level role. • Growth Opportunity: • Be Accountable and Responsible • Drive Program Execution: Ensure specific campaigns meet performance targets, maintain high quality, and align with the overarching strategy. • Drive Program Execution: • Contribute to Roadmaps: Provide data-backed insights from the platform to help Architects and leadership identify high-impact opportunities. • Contribute to Roadmaps: • Validate Strategic Output Alignment: Ensure all campaign, journey and platform designs align with data capabilities and the intended outcome. • Validate Strategic Output Alignment: • Identify Implementation Risks: Proactively flag potential dependencies or gaps in data and orchestration that could hinder delivering to clients objectives. • Identify Implementation Risks: • Create Clear Strategic Deliverables: Develop compelling presentations and technical design documents that drive clarity and gain stakeholder buy-in for your initiatives. • Create Clear Strategic Deliverables:
Benefits
• At MERGE, we’re committed to fostering an environment where our team members can thrive in both their careers and personal lives, ensuring they feel supported and empowered to succeed. • MERGE believes in transparency and equity. In accordance with state regulations, we’re proud to include salary ranges in our job postings to ensure fair compensation practices. • The salary range for this role is $88,450-$120,750, based on the individual’s skills, experience, qualifications, location, and other relevant factors. The salary pay range is subject to change and may be modified at any time. • $88,450-$120,750 • MERGE is proud to invest in benefits that include meaningful Medical, Dental, Vision, Life Insurance, 401K, Lifestyle Spending Account, Employer Paid Life & Disability Insurance, Flexible Time off & Holidays plus many other benefits and rewards. • Applicants for employment in the US must have work authorization that does not now or in the future require sponsorship of a visa for employment authorization in the United States. • And here’s how we live our values at MERGE • Ability. Mastering our craft • Ability. • Agility. Delivering with a growth mindset • Agility. • Humility. Collaborating for shared success • Humility.
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