• Build a pipeline of qualified new-business opportunities through targeted research, cold calling, email outreach, and your own networking.
• Follow up on marketing-generated leads, establish initial relationships, and assess their relevance to our solutions.
• Work with local leaders and marketing to attend relevant industry events, represent Analytic Partners, and turn new connections into ongoing conversations.
• Research target companies, their marketing priorities, and the issues shaping their industries to make outreach relevant.
• Engage CMOs, heads of marketing, and other decision-makers in initial discovery conversations about business goals, measurement challenges, and potential needs.
• Nurture relationships over long enterprise sales cycles, coordinating follow-up with marketing and senior business development colleagues.