SOCi - Local Visibility Optimization

• Execute assigned Local Visibility Optimization professional services work with quality, consistency, and customer impact • Serve as a customer-facing local SEO specialist supporting local search visibility, listings optimization, keyword performance, and local discoverability • Conduct SEO audits and contribute to customer-specific success plans that identify opportunities, priorities, and recommended actions • Build and deliver monthly SEO analysis reports that clearly explain performance trends, visibility shifts, and recommended next steps • Support keyword tracking and performance analysis, including GeoRank-related insights where applicable • Track recommendations, actions, and optimizations throughout the customer lifecycle to support measurement and continuous improvement • Conduct competitive analysis to help customers understand their local visibility position relative to approved competitors • Participate in customer meetings and QBRs to present insights, discuss recommendations, and support alignment on priorities • Partner with Customer Success Managers and the Manager, Local Visibility Optimization to ensure Local Visibility Optimization work supports broader customer goals and engagement strategies • Identify opportunities to improve customer deliverables, reporting quality, internal workflows, and execution consistency • Communicate clearly with customers and internal stakeholders regarding recommendations, dependencies, risks, timelines, and outcomes • Maintain strong understanding of local SEO trends, Google Business Profile, local landing pages, listings performance, search behavior, and emerging local discovery channels • Maintain and update Local Visibility Optimization templates, reporting frameworks, audit materials, and customer-facing deliverables • Support consistent execution of local SEO advisory services at scale • Assist with internal enablement for Customer Success teams by providing local SEO insights, reporting context, and service clarification support • Help identify customer requirements, including data access needs such as Google Search Console access, and communicate those requirements to the appropriate stakeholders • Reinforce service boundaries and escalate scope-related questions when customer requests fall outside the approved service package • Partner with the Manager, Local Visibility Optimization to identify recurring customer trends, reporting needs, product feedback, and visibility-related challenges • Stay current on local SEO best practices, search engine updates, local ranking factors, and changes impacting customer visibility across listings, search, maps, and local landing pages • MINIMUM QUALIFICATION: • 3+ years of experience in SEO, local SEO, digital marketing, marketing analytics, professional services, customer success, or a related customer-facing advisory role • Strong understanding of local SEO, Google Business Profile, listings optimization, local landing pages, keyword strategy, and search visibility best practices • Experience analyzing performance data and translating insights into actionable customer recommendations • Experience creating customer-facing reports, presentations, audits, or strategic recommendations • Experience working directly with customers in an advisory, consulting, professional services, customer success, or digital marketing capacity • Strong written and verbal communication skills • Ability to manage multiple customer deliverables, reporting timelines, and follow-up actions simultaneously • Bachelor’s degree or equivalent experience required • PREFERRED QUALIFICATION: • Experience supporting multi-location brands, franchise businesses, or enterprise customers • Experience with Google Business Profile, Google Search Console, Google Analytics 4, Looker Data Studio, GeoRank tools, listings platforms, or local marketing platforms • Experience supporting paid professional services or customer-facing advisory packages • Experience conducting competitive analysis across listings, local landing pages, search visibility, or local market performance • Experience in SaaS, MarTech, digital marketing, local marketing, or agency environments • Experience partnering with Customer Success, Professional Services, Product, or Support teams to improve customer outcomes • Familiarity with SOCi’s product suite, local marketing platform capabilities, and customer use cases • SOCi expects to pay a base salary in the range of 49,500 CAD- 54,000 CAD base salary. Within the range, individual pay is determined by factors such as job-related skills, experience, and relevant education or training. • What SOCi Provides to You • Comprehensive Benefits Package (full-time permanent, non-contract roles only) • (full-time permanent, non-contract roles only) • Health insurance plans, dental, and vision • Wellness incentives • 401(k) plan with employer match • Flexible Work Environment  (full-time, non-contract roles only) • (full-time, non-contract roles only) • Flexible paid time off • Quarterly wellness days • Unique employee engagement programs • Empowering Career Growth and Success • What’s Important at SOCi • Led by a team of industry experts, SOCi is leading the pack in agentic marketing for multi-location brands. Our passionate team of SOCialites work from home around the globe!Our collaborative, dynamic culture allows our teams to work cross-functionally and optimize productivity. We are a fast-paced, agile environment where thought leadership and input are encouraged. If you are looking for a place where you can come and make a difference in the way enterprise organizations utilize social technology, then SOCi is for you. Visit soci.ai for more information.