atomic - Growth Marketing Manager

Remote - USA5mo ago

Remote Mid NA Healthcare Growth Marketing Manager CAC CRM Management

Requirements

• 4+ years of experience in growth or performance marketing roles with direct ownership of CAC, conversion, or revenue targets. • Track record improving CAC, conversion rate, or payback at a high-growth consumer or healthcare company. • Hands-on experience with major paid channels (Meta, Google, TikTok) • Experience working with agencies or external partners. • Strong analytical mindset; comfortable using data to make decisions. • Ability to operate autonomously in fast-paced, ambiguous environments. • Bias toward action; comfortable launching tests quickly and iterating based on data. • Healthcare or other regulated-industry experience. • Creator or influencer marketing experience. • Lifecycle or CRM marketing experience. • Experience using AI tools to improve marketing workflows. • Former founders or early-stage startup operators encouraged. • We are focused on building a diverse and inclusive workforce. If you’re excited about this role, but do not meet 100% of the qualifications listed above, we encourage you to apply.

Responsibilities

• Set and execute paid media strategies aligned to growth and unit-economics targets. • Analyze attribution, conversion, and cohort data to identify incremental growth opportunities. • Partner with creative, product, and agency teams to develop high-performing ad concepts and landing experiences. • Build and prioritize testing roadmaps across channels, creatives, and lifecycle flows. • Improve lead-to-conversion performance through better segmentation, messaging, and automation. • Identify and test new channels, partners, and growth initiatives.