sitecore - Senior Channel Sales Manager
Requirements
• This is a hands-on role that sits at the intersection of partner management, deal execution, and regional market development. This role requires 25–50% travel across ROA and works closely with Direct Sales, SDRs, and Partner Business Managers, reporting into Global VP, Growth Markets in Dubai. • Experience in SaaS software sales, channel sales, or reseller-led sales models • Proven ability to work with resellers, distributors, or system integrators • Experience managing pipeline, forecasting, and closing enterprise or mid-market deals • Strong commercial acumen and deal execution skills • Excellent communication and stakeholder management abilities • Additional Skills That Could Set You Apart (Highly Desirable): • Experience with Digital Experience Platforms (DXP), CMS, MarTech, or enterprise software ecosystems • Familiarity with enterprise buying cycles and multi-stakeholder sales processes • Experience working with Microsoft-centric ecosystems (Azure, enterprise SaaS environments) is a plus • Proficiency in Thai, Vietnamese, or Korean is a strong advantage • Personal Attributes • Self-starter with a high degree of ownership and accountability • Comfortable operating across cultures and geographies • Structured, data-driven, and outcome-oriented • Able to balance strategic reseller development with hands-on deal execution
Responsibilities
• Channel & Reseller Management • Own and grow revenue through assigned Sitecore resellers across ROA • Manage a mix of top‑tier (Premium & Elite) and broader reseller tiers, including mid‑tier and long‑tail resellers, depending on market needs. • Act as the primary point of contact for reseller sales leadership and key stakeholders • Drive reseller alignment with Sitecore’s go-to-market strategy, portfolio, and commercial models • Support onboarding, enablement, and ongoing reseller performance management • Pipeline & Revenue Growth • Build, manage, and forecast reseller-sourced pipeline • Support resellers through the full sales lifecycle: opportunity qualification, deal structuring, pricing, and close • Ensure accurate forecasting and reporting in collaboration with internal sales leadership • Drive focus on net-new customer acquisition and expansion within existing accounts • Go-To-Market & Enablement • Develop and execute joint business plans with key resellers • Support reseller-led marketing activities, campaigns, and events • Enable resellers on Sitecore’s SaaS, AI, and Digital Experience offerings • Act as a bridge between resellers and internal teams (Sales, Marketing, Solution Consulting, Customer Success) • Market & Ecosystem Development • Develop strong understanding of local market dynamics, competitors, and customer needs • Identify opportunities to expand Sitecore’s footprint through new or deeper reseller engagements • Provide feedback into regional and global channel strategy based on market insights
Benefits
• Opportunity to play a key role in scaling Sitecore’s presence across high-growth Asian markets • High visibility role working closely with regional and global leadership • Exposure to Sitecore’s AI-first, SaaS-driven Digital Experience platform strategy • Ability to shape and influence how Sitecore grows through resellers in ROA • Sitecore is proud to be an equal opportunity workplace. We are committed to equal employment opportunity without unlawful regard to race, colour, ancestry, religion, gender, national origin, sexual orientation, age, citizenship, marital status, disability, veteran status, or any other local legally protected characteristic.
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