• Strong Product Marketing experience in B2B SaaS, ideally with complex products sold to large enterprises.
• Demonstrated success in positioning and messaging, particularly for emerging categories, innovative products or unfamiliar customer propositions.
• Ability to translate complex technology into clear, commercially compelling narratives, supported by excellent writing and communication skills.
• Strong customer research and commercial instincts, with the ability to identify meaningful buyer problems, evaluate opportunities and shape go-to-market priorities.
• Experience partnering with Product and Sales to influence strategy, enable consultative selling and bring new capabilities to market.
• Hands-on, strategic and comfortable with ambiguity - able to independently own initiatives, deliver high-quality work and make pragmatic prioritisation decisions in a fast-moving startup environment.
• Working on AI-native products, particularly those requiring customer education or applying new ways of working.
• HR tech, employee experience, qualitative research, insights or enterprise transformation.
• Being the first or early Product Marketing hire in a startup or scale-up.