WorkWave - Sales Enablement Program Manager

• Enablement Program Management & Execution • Manage priority Sales Enablement programs from planning through execution, reinforcement, measurement, and follow-up. • Translate Enablement priorities into clear project plans, timelines, milestones, owners, communications, and deliverables. • Maintain visibility across active Enablement programs, priorities, deadlines, and dependencies. • Coordinate across Sales Leadership, RevOps, Product Marketing, Product, Marketing, Solutions Engineering, and other subject matter experts. • Proactively identify scheduling conflicts, dependencies, capacity constraints, and execution risks. • Establish repeatable processes, templates, and operating rhythms that allow Enablement programs to scale. • Ensure programs move from idea to execution with clear ownership and follow-through. • Seller Onboarding & Ramp • Serve as the primary program owner for seller onboarding execution. • Coordinate onboarding schedules, communications, facilitators, SMEs, learning activities, and stakeholder participation. • Create a consistent onboarding experience that can flex based on role, segment, product, region, and hiring volume. • Partner with Sales Managers to establish clear expectations before, during, and following formal onboarding. • Facilitate onboarding sessions where appropriate. • Partner with the Senior Manager, Sales Enablement on Highspot learning paths, curriculum, content, and certifications. • Track onboarding participation, completion, feedback, certifications, and agreed-upon ramp milestones. • Identify opportunities to continuously improve the onboarding and ramp experience. • Ensure onboarding remains organized and effective regardless of cohort size or hiring cadence. • Training, Skill-Ups & Reinforcement • Program-manage recurring Skill-Ups and other seller development initiatives. • Coordinate SMEs, speakers, schedules, invitations, materials, recordings, attendance, communications, and follow-up. • Facilitate selected training and Enablement sessions. • Build reinforcement and follow-through into Enablement programs rather than treating training as a one-time event. • Partner with Sales Managers to help translate learning into consistent seller behaviors. • Coordinate manager enablement and reinforcement activities as needed. • GTM Launch & Sales Play Execution • Operationalize GTM and product launch enablement plans established by the Director of Sales Enablement. • Coordinate audiences, timelines, training sessions, facilitators, communications, dependencies, materials, and follow-up. • Partner with the Senior Manager, Sales Enablement to ensure required content, learning resources, and supporting materials are available within Highspot. • Program-manage Sales Play activation, including seller communications, training, coordination, reinforcement, and follow-up. • Maintain visibility into upcoming launches and Enablement requirements to support effective capacity planning. • Ensure approved GTM initiatives are translated into organized, actionable seller experiences. • Enablement Operations & Communications • Maintain the Enablement calendar across onboarding, Skill-Ups, GTM launches, Sales Plays, strategic events, and other programs. • Coordinate Weekly Wave production and stakeholder inputs in partnership with the broader Enablement team. • Own operational details including scheduling, invitations, facilitator coordination, attendance, recordings, communications, action items, and follow-up. • Represent Enablement in cross-functional meetings when appropriate and capture relevant decisions, dependencies, risks, and next steps. • Help establish and maintain an effective intake and prioritization process for incoming Enablement requests. • Provide additional coverage for early-morning and global Enablement programs as needed. • Identify opportunities to streamline or automate recurring Enablement processes. • Sales Kickoff & Strategic Events • Serve as a key program management resource for Sales Kickoff and other major Sales Enablement events. • Maintain project plans, timelines, owners, dependencies, and deliverables. • Coordinate speakers, sessions, materials, communications, rehearsals, logistics, recordings, and follow-up. • Partner with the Director of Sales Enablement on execution of the overall SKO strategy and seller experience. • Help ensure strategic events translate into continued learning and reinforcement after the event. • Program Measurement & Continuous Improvement • Track participation, completion, feedback, and other agreed-upon program metrics. • Partner with the Director of Sales Enablement and RevOps to improve visibility into onboarding, ramp, program adoption, and effectiveness. • Conduct post-program retrospectives and identify opportunities to improve future execution. • Use seller and manager feedback to continuously improve the Enablement experience. • Maintain clear visibility into program status, outcomes, and next steps. • What Success Looks Like • Enablement programs consistently have clear plans, owners, timelines, and follow-through. • Seller onboarding is organized, repeatable, measurable, and scalable. • Cross-functional stakeholders know what is expected of them and when. • Training and Enablement programs are executed consistently and reinforced after launch. • GTM launches and Sales Plays move efficiently from strategy into seller execution. • SKO and strategic events are well organized and supported by strong project management. • Enablement has greater visibility into program participation, completion, and effectiveness. • The Enablement team spends less time chasing logistics and more time focused on improving seller performance. • Programs reliably move from idea to execution.