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Jobs(26,676)/Marketing Manager Role(428)/Adyen (26) - Global Brand & PR Program Manager
Adyen

Adyen - Global Brand & PR Program Manager

New York; San Francisco$145k - $195k+ Equity3w ago
In OfficeSeniorNAFintechArtificial IntelligenceMarketing ManagerAccount ManagerJiraProgram ManagementBrand ManagementProduct MarketingProject Planning

Requirements

• 5+ years of Program Management experience within marketing, creative agencies, corporate brands teams, tech, SaaS, fintech, or complex platform environments. • 5+ years of Program Management experience • Proven track record of building and launching multi-channel integrated campaigns at scale with measurable business impact. • Proven track record • Technical Aptitude: Demonstrated ability to translate complex technology concepts into simple, human narratives without losing technical accuracy. • Technical Aptitude: • Cross-Functional Influence: Proven success partnering with Marketing, Product, and leadership stakeholders. • Cross-Functional Influence: • Modern Toolset: Hands-on experience integrating modern workflows and generative AI tools to streamline creative development. • Modern Toolset: • High-Agency Mindset: Low ego, fast-moving, and comfortable taking full accountability from concept to execution. • High-Agency Mindset: • Project Management Methodologies: proficiency in project management methodologies (Agile, Scrum, or Waterfall) and tools (e.g., Jira, Monday, or Other). • Project Management Methodologies: • Comfortable with travel up to 30% of the year.

Responsibilities

• Drive Integrated Campaigns: Manage the end-to-end execution, timelines, and operational workflows for integrated brand campaigns and programs across digital, PR, and social channels to build brand equity and support commercial growth. Conduct post-project retrospectives and implement process improvements and lessons learned. • Drive Integrated Campaigns: • Program Management & Resource Management: Develop project plans, resource allocation matrices, and tracking milestones via project management tools. • Program Management & Resource Management: • Align Key Stakeholders: Facilitate cross-functional collaboration and communication between PMM, Studio, Product, and Engineering teams (and others as needed) to keep campaigns, special projects, product launches and brand-led events on schedule. • Align Key Stakeholders: • Brand Governance: Work with Brand Enablement Manager to maintain global brand guidelines, ensuring consistency across brand led-events, sales enablement collateral, case studies, events, and customer communications. • Brand Governance: • Partner with Studio and Social Media: Work closely with design and content to ensure all assets and outputs are high-quality and on time, while partnering with social media to ensure assets are delivered timely and on brand for distribution. • Partner with Studio and Social Media: • Scale with Emerging AI Tools: Proactively integrate AI tools and workflows into creative processes to reduce friction, boost campaign agility, and pioneer innovative storytelling mediums. • Scale with Emerging AI Tools: • Agency & Vendor Management: Manage relationships with external creative agencies, PR firms, and brand consultants. Track vendor deliverables, manage agency contract timelines, and ensure production schedules remain on schedule. • Agency & Vendor Management:

Benefits

• The base salary range for this role is $145,000 - $195,000. To learn more about our compensation philosophy, please click here.Location & Work Model • The base salary range for this role is $145,000 - $195,000. • Location & Work Model • This role is based out of our New York or San Francisco office. We are an office-first company and value in-person collaboration; we do not offer remote-only roles. • Our Diversity, Equity and Inclusion commitments • Our unique approach is a product of our diverse perspectives. This diversity of backgrounds and cultures is essential in helping us maintain our momentum. Our business and technical challenges are unique, and we need as many different voices as possible to join us in solving them - voices like yours. No matter who you are or where you’re from, we welcome you to be your true self at Adyen. • Studies show that women and members of underrepresented communities apply for jobs only if they meet 100% of the qualifications. Does this sound like you? If so, Adyen encourages you to reconsider and apply. We look forward to your application! • What’s next? • Ensuring a smooth and enjoyable candidate experience is critical for us. We aim to get back to you regarding your application within 5 business days. Our interview process tends to take about 4 weeks to complete, but may fluctuate depending on the role. Learn more about our hiring process here. Don’t be afraid to let us know if you need more flexibility.

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