Theoria Medical - Recruitment Marketing Specialist

Remote - Europe *1mo ago

Remote Mid EMEA Marketing Manager Canva Adobe Creative Suite Reporting Talent Acquisition Team Leadership

Requirements

• Maintain and optimize the company careers page for engagement and conversion. • Improve the candidate journey through clear communication and engaging recruitment touchpoints. • Support initiatives that enhance candidate engagement and application completion rates. • Analytics & Reporting • Track and analyze recruitment marketing metrics such as: • Source effectiveness • Application conversion rates • Campaign performance • Cost-per-applicant • Candidate engagement • Provide regular reports and recommendations to leadership and Talent Acquisition teams. • Events & Outreach • Events & Outreach • Support recruiting events including career fairs, campus recruiting, networking events, and virtual hiring events. • Assist with promotional materials and event marketing strategies. • Bachelor’s degree in Marketing, Communications, Human Resources, Business, or related field. • 3+ years of experience in recruitment marketing, digital marketing, talent acquisition, or employer branding. • Experience managing social media and digital advertising campaigns. • Strong written and verbal communication skills. • Proficiency with marketing and design tools (e.g., Canva, Adobe Creative Suite, or similar). • Experience with ATS platforms and recruitment advertising tools. • Preferred • Experience supporting healthcare, multi-site, or high-volume recruiting environments. • Knowledge of SEO, Google Analytics, and paid social campaigns. • Experience with CRM or recruitment marketing platforms. • Creative storytelling and content development • Strong project management and organizational skills • Data analysis and reporting • Collaboration and stakeholder management • Attention to detail • Ability to manage multiple campaigns simultaneously • Understanding of recruiting and candidate engagement strategies

Responsibilities

• Employer Branding • Employer Branding • Develop and maintain the company’s employer brand across digital and social platforms. • Create compelling content showcasing company culture, employee stories, benefits, and career opportunities. • Ensure consistent employer brand messaging across all recruitment materials and channels. • Recruitment Marketing Campaigns • Plan and execute recruitment marketing campaigns to support hiring initiatives and workforce growth. • Manage job advertising strategies across job boards, social media, email campaigns, and other sourcing platforms. • Coordinate targeted campaigns for high-volume, hard-to-fill, and specialized roles. • Content Creation • Content Creation • Design and produce recruitment-related content including: • Career site content • Email campaigns • Event materials • Collaborate with internal stakeholders to gather employee testimonials and success stories. • Digital & Social Media Management • Manage recruitment-focused social media channels and content calendars. • Monitor engagement metrics and optimize campaigns based on performance data. • Stay current on recruitment marketing trends, tools, and best practices.