Empower Brands - Sales Training Manager
Requirements
• 4+ years of sales or sales training experience, in franchising, home services, or construction. • Demonstrated success in building and executing sales training programs that drive measurable growth. • Strong knowledge of consultative/solution selling and residential sales processes. • Experience with CRM platforms and sales enablement tools. • Exceptional communication, facilitation, and public speaking skills. • Ability to travel approximately 25% to support franchise locations nationwide.
Responsibilities
• Training & Development • Design and deliver comprehensive sales training programs for franchisees, sales estimators, and field representatives. • Build scalable onboarding programs for new franchisees and their sales teams. • Develop training materials, playbooks, and digital learning content (presentations, videos, role-play scenarios, e-learning modules). • Lead live training sessions (in-person and virtual) to reinforce best practices in consultative selling, lead conversion, and customer relationship management. • Sales Process & Enablement • Standardize sales processes across the franchise network to ensure consistency in performance and brand representation. • Partner with marketing to align lead generation and sales conversion strategies. • Support the adoption and effective use of CRM and sales technology platforms. • Identify sales tools, scripts, and resources needed to drive franchisee success. • Performance Coaching & Metrics • Develop KPIs and benchmarks to track training effectiveness and sales performance. • Work with franchisees to diagnose performance gaps and implement targeted coaching. • Conduct field visits and ride-alongs to evaluate real-world execution and provide feedback. • Report on sales training outcomes, ROI, and system-wide performance improvements. • Franchise Support & Leadership • Serve as a trusted advisor to franchise owners on sales growth strategies. • Collaborate with Operations, Marketing, and Vendor Relations teams to ensure alignment with system goals. • Lead regional and national training events, conferences, and workshops. • Continuously research industry best practices and update training programs accordingly.
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