GoFundMe - Senior Marketing Events Manager

• Flagship Event Execution • Own end-to-end execution for Collaborative, including production, vendor management, run-of-show, ancillary programming, and on-site leadership. • Manage all logistics across the full conference footprint — general sessions, breakouts, customer dinners, receptions, executive programs, and other ancillary events tied to the conference. • Partner with Sales, Customer Success, and Marketing stakeholders to align on audience targeting, programming priorities, and post-event follow-up. • Maintain detailed project plans, timelines, and budgets; proactively flag risks and keep cross-functional workstreams on track. • Ensure consistent brand standards across all Collaborative touchpoints. • Field & Brand Event Support • Partner with other events team members on execution across field marketing events, roundtables, partner activations, and brand programs. • Support logistics for sponsored third-party events, including booth setup, staffing, and promotional materials. • Localize event experiences to reflect audience needs and market context. • Measurement & Reporting • Track event performance against defined KPIs — including attendance, pipeline influence, and engagement metrics. • Compile post-event recaps and surface insights that inform future programming and budget decisions. • Operations & Scalability • Manage vendor and venue relationships, including contract negotiation and day-of performance. • Build and maintain process documentation, project trackers, and cross-functional task lists that improve team efficiency and program scalability. • Mentor junior team members and contractors on execution standards and project management practices. • 5–8 years of experience in event marketing or experiential marketing, with direct ownership of large-scale conference execution (500+ attendees, multi-day, multi-track). • Proven ability to manage complex event logistics across a full conference footprint, including ancillary events, executive programs, and third-party activations. • Strong project management skills; able to run multiple workstreams simultaneously without losing detail or budget discipline. • Clear, proactive communicator who keeps stakeholders aligned and programs on track. • Experience managing vendor relationships and negotiating contracts. • Comfortable traveling up to 30% of the time. • Proficiency with Salesforce, Swoogo, ClickUp, or equivalent tools. • Preferred • Bachelor's degree in Marketing, Communications, or a related field. • Experience in B2B SaaS, nonprofit technology, or a related sector. • Familiarity with building scalable event operations systems and post-event reporting infrastructure.