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tracksuit - Marketing Lead

London, United Kingdom2d ago

In Office Staff EMEA Software Growth Lead Product Marketing Mentoring B2C B2B

Requirements

• Marketing experience that leans towards events, partnerships (brand and creator) and community, rather than pure growth or product marketing • Either a B2C marketer who deeply understands challenger, brand-led customers, or a B2B SaaS marketer from a brand-led, far-from-boring environment. B2B SaaS is a plus, not a must • A track record of driving pipeline alongside a sales team, with the numbers to show it • Strong relationships in the UK marketing and agency world, or a talent for building them fast • A challenger mindset and a sharp point of view on how to win against bigger players • Kind, curious and self-driven • Bonus points if you've led or mentored people before, as this role will grow a team over time.

Responsibilities

• Own marketing outcomes for the UK, working hand in hand with our UK Sales team • Take responsibility for UK pipeline, and share the retention goal with our Customer and Product teams • Take our global campaigns and make them land in the UK, and run your own local campaigns end to end • Build a community of UK marketers through small, high-trust events, and show up at the roundtables and industry conversations that matter • Build partnerships with agencies, platforms and creators that put Tracksuit in front of the right people • Feed what you learn about the UK market back to our global teams • Lay the groundwork for a UK team, from playbooks to the case for your first team hires

Benefits

• Room to build. You'll shape how we show up in the UK from a strong base, and your work shows up directly in the results. • Growth with the lights on. The market is already moving fast. • Room to grow. As we expand, this role can grow with us, and we’ll build the team around you • Great people. A global team of specialists who want you to succeed • We care about building a team with a range of backgrounds and perspectives. If you're excited by this role but don't tick every box, we'd still love to hear from you.