dash0 - Demand Generation Manager
Requirements
• 3–5 years of experience in demand generation or paid marketing in B2B SaaS, ideally selling to technical buyers (developers, platform engineers, DevOps) • Hands-on experience managing paid campaigns across LinkedIn Ads and Google Ads, including budget ownership • Experience managing an external agency relationship — you know how to brief, challenge, and get the best work out of a partner • Strong analytical skills — you're comfortable building reports, calculating CAC/LTV, and making data-driven budget decisions • Experience with landing page optimization and conversion rate experimentation (A/B testing tools, CRO fundamentals) • Familiarity with marketing automation and CRM platforms (HubSpot experience is a strong plus) • Excellent communication skills in English; comfortable working autonomously in a remote-first, distributed team • Experience marketing to developers, SREs, or infrastructure/platform engineering personas • Familiarity with the observability or cloud-native ecosystem (OpenTelemetry, Kubernetes, monitoring tools) • Experience with BI or analytics tools (e.g., Hex, Looker, or similar) for self-serve reporting • Experience in a high-growth, venture-backed startup environment
Responsibilities
• Own Dash0's demand generation strategy across paid channels (LinkedIn, Google Ads, Reddit and emerging channels relevant to technical audiences), setting targets and managing budget allocation • Manage and hold our paid marketing agency accountable — reviewing performance, challenging recommendations, and ensuring alignment with pipeline goals • Plan, execute, and optimize multi-channel campaigns that drive qualified pipeline for both inbound and outbound GTM motions • Initiate and optimize landing pages, CTAs, and conversion flows to maximize lead quality and conversion rates across the funnel • Own demand gen reporting and analytics — CAC, CPL, channel ROI, pipeline contribution — and translate data into clear recommendations for budget reallocation • Forecast and manage the paid marketing budget, tracking spend efficiency and surfacing trade-offs to leadership • Collaborate closely with Revenue Marketing, Product Marketing, and Sales to ensure campaigns align with target segments, messaging, and sales priorities • Continuously experiment — A/B test ad creative, audiences, bidding strategies, and landing page variations to improve performance over time
Benefits
• This is a unique opportunity to help build a generational company. Dash0 is backed by top-tier investors including Balderton Capital, Accel and Cherry Ventures and led by a founding team with decades of experience in observability. We're in the middle of a massive growth phase after our Series B — and we're just getting started. • If you're looking for a place where a great product meets great people, where momentum is real and your impact is visible from day one — this is it. • Competitive salary & meaningful equity participation — you'll own part of what you're building • Flexible, remote-first work environment with offices in New York, Amsterdam, and Munich • €60/month phone & internet allowance • Collaborative, fast-moving team culture with a builder mindset • Clear path for career growth and development • Direct access to founders and leadership
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