pencil - Art Director
Requirements
• Experience as an Art Director or similar, ideally in advertising or digital production (essential). • Hands-on experience with GenAI creative tools across image, video and design generation (essential). • Proficiency in Adobe Creative Cloud or equivalent design tools (essential). • Comfortable presenting creative work directly to clients (essential). • A strong eye for visual identity, brand consistency, and craft (essential). • Please be prepared to showcase your portfolio. • You’ll thrive here if you... • Detail-oriented: You can run multiple creative requests at once without letting quality slip. • A hands-on leader: You brief and review others’ work, but you’re still making things yourself. • Calm under pressure: Daily quality checks and client decks don’t rattle you. • Curious: You’re always exploring what new GenAI tools and techniques can do. • Collaborative: You work well across Producers, the Creative Director, and Product.
Responsibilities
• Creative production • Design and deliver: creative assets across formats — advertising, digital and print — using GenAI tools. • Translate briefs into output: turn briefs into polished creative work that aligns with project objectives and the relevant visual identity. • Support flagship projects: contribute to creative production on projects that demonstrate Pencil’s product capabilities. • Juggle volume without dropping quality: manage multiple creative requests simultaneously, maintaining quality and consistency across deliverables. • Quality and client-facing work • Brief and review: brief the Creative team and review their daily output. • Own quality control: provide daily quality checks on client decks and feedback. • Present with confidence: present to clients on AI creative workflows. • Collaboration and process • Stay aligned: work closely with Producers, the Creative Director, and Product teams to ensure output is strategically aligned and technically feasible. • Shape the platform: provide feedback on platform and AI tools, workflows, and user experience to support ongoing product improvement. • Contribute ideas: help define how GenAI shapes Pencil’s approach to storytelling and design in internal creative discussions. • Innovation and growth • Stay current: keep up with emerging GenAI and design technologies, sharing insights and inspiration with the team. • Find better ways of working: identify new techniques and workflows that enhance speed, consistency, or creative quality. • Improve what exists: take initiative to improve creative systems, templates, and processes within your projects. • Keep growing: seek feedback proactively and apply it to grow both your craft and your creative judgment.
Benefits
• Opportunity to work at the cutting edge of GenAI. • Sponsored professional and personal learning allowance • Flexible vacation / time-off policy. • Competitive health insurance and welfare cover. • Fully remote work.
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