Instrumentl - RevOps Manager (Marketing)
Requirements
• Partner with Data Engineering and the Growth Product eng team, and own outside integrations between our marketing tools (HubSpot, event platforms, community tools, ad platforms, enrichment, product analytics, data warehouse) • Evaluate new tools and make build-vs-buy recommendations • Ensure our marketing tech stack is lean, well-integrated, and delivering ROI • Project Execution for New Initiatives • Support the Events & Community team in launching in-person events, from list building to reporting on results • Ensure every launch has clean instrumentation: audience segmentation in HubSpot, lead/account routing, sales enablement signals, and CS handoff triggers • Coordinate with the other RevOps Managers to make sure motions are aligned end-to-end across the funnel • 3-5+ years in Marketing Operations, Revenue Operations, or a GTM Systems role at a B2B SaaS company, with experience implementing AI/automation tools in a marketing context • Data architecture/Integration experience: You've designed or significantly improved a marketing data model. You've connected multiple systems (CRM, marketing automation, product analytics, event platforms, data warehouse) and understand how data flows across a tech stack • Analytical mindset: You make decisions based on data, can interpret funnel and conversion metrics, and know how to measure whether a campaign, event, or onboarding experiment is working • Comfort partnering with a product/engineering team: You can speak the language of PMs and engineers when instrumenting signup and onboarding flows • Familiarity with product analytics tools and how product event data feeds lifecycle marketing • Familiarity with data enrichment vendors and intent data providers • Experience supporting field marketing, events, or community programs • Experience with BI tools or data warehouses • Builder mentality: You'd rather create a scalable system than do the same manual task twice • Curious about AI: You're excited (not anxious) about how AI is changing marketing and you want to be the person figuring out how to use it • Strong communicator: You can explain technical concepts to non-technical stakeholders and translate business requirements into system design • Ownership-oriented: You don't wait to be told what to do. You see a gap, propose a solution, and drive it forward • Collaborative: You know that the best systems are built in partnership with the people who use them whether that's a PMM, an Events Manager, or a Growth Product engineer
Benefits
• For US-based candidates, our target salary band is $120,000 – $170,000 USD + equity. Salary decisions consider experience, location, and technical depth. • 100% covered health, dental, and vision insurance for employees (50% for dependents) • Generous PTO, including parental leave • Company laptop and home-office stipend • Bi-Annual Company Retreats for in-person collaboration • Instrumentl is evolving rapidly. You’ll always have new challenges and opportunities to grow here.
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