employ - Senior Manager, Demand Generation
Requirements
• Experience: 7–10+ years in demand generation, integrated marketing, or growth roles within B2B SaaS or tech (preference for HR industry experience) • Integrated Campaign Expertise: Proven experience building and executing multi-channel campaigns that drive measurable pipeline. • ABM & Segmentation: Hands-on experience with account-based marketing and segment-driven strategies. • Event & Partner Marketing: Experience running both virtual and in-person events, as well as partner or co-marketing programs. • Strategic & Executional Balance: Ability to think strategically while also driving execution and getting work across the finish line. • Team Leadership: Experience managing and developing direct reports, with a focus on driving performance and accountability. • Cross-Functional Collaboration: Strong ability to partner with Sales, Marketing, and other GTM teams. • Data-Driven Mindset: Comfortable using data to measure success, identify opportunities, and optimize programs. • Comfort with Ambiguity: Ability to operate in a fast-paced environment, prioritize effectively, and bring structure to evolving needs. • Ownership & Accountability: Strong sense of ownership of outcomes, with a bias toward action and results. • Industry Experience: Experience in HR tech, recruiting, or adjacent categories is a plus, but not required
Responsibilities
• Integrated Demand Strategy: Own the strategy and execution of integrated campaigns across key segments, aligning messaging, channels, and tactics to drive pipeline. • ABM & Segment Programs: Develop and scale account-based and segment-focused programs that target priority audiences with tailored, high-impact experiences. • Partner Marketing: Build and execute joint marketing programs with strategic partners to expand reach and drive qualified pipeline. • Events (Virtual & Field): Own the strategy and execution of webinars, field events, and industry tradeshows, ensuring they drive measurable engagement and pipeline. • Sales Alignment & Pipeline Ownership: Own the end-to-end handoff from marketing to sales, including alignment on targets, follow-up strategy, and enablement needed to convert pipeline. • Team Leadership: Lead and develop a nascent Demand Gen team, setting priorities, providing direction, and elevating overall performance and impact.
Benefits
• Make an impact: Your work will directly shape how thousands of employees experience total rewards at Employ — ensuring programs that attract, engage, and retain top talent across the globe. • Meaningful, mission-driven work: Join a team where operational excellence in HR directly supports Employ’s mission to improve hiring outcomes for both people and businesses. • Remote-first culture: Work from where you’re most productive while staying connected to a collaborative, high-energy team through virtual-first rituals and regular in-person meetups. • Unlimited PTO: Trust-based time off so you can recharge and bring your best self to work. • Comprehensive benefits: Medical, dental, and vision coverage to support you and your family’s health and well-being. • Learning & development programs: Access to training, mentorship, and development resources to grow your skills — from HR operations to total rewards strategy.
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