SimbeRobotics - Head of Communications
Requirements
• 10+ years leading corporate communications, executive communications, PR, or content strategy with progressively increasing responsibility. • Experience building communications programs at a high-growth B2B technology company, preferably in enterprise software, AI, robotics, or a related industry. • Proven success partnering with executive teams to shape company narratives, executive platforms, product launches, customer announcements, and thought leadership. • Experience managing PR agencies, analyst relations, media relationships, and cross-functional communications programs. • Demonstrated business acumen and curiosity, with the ability to quickly understand complex technologies and translate them into compelling market narratives. • Exceptional writer, editor, and storyteller with the ability to simplify complex technologies for diverse audiences. • Strong editorial judgment and strategic thinking, connecting individual communications into a cohesive narrative that advances business objectives. • Executive presence with experience advising senior leaders on messaging, media, presentations, and public speaking. • Highly organized and collaborative leader who excels at influencing across functions, managing competing priorities, and driving complex initiatives from strategy through execution. • Experience helping define or scale an emerging technology category. • Existing relationships with business, retail, and technology media, as well as leading industry analysts. • Experience supporting enterprise customer communications, public affairs, and executive communications during periods of rapid growth. • Familiarity with retail, AI, robotics, supply chain, or enterprise software.
Responsibilities
• 1. Narrative & Messaging • Ensure consistency, quality, and strategic alignment across every public-facing asset. • Partner with the SVP of Market to define key storylines and messaging architecture that support Simbe’s business goals, GTM strategy, and corporate narrative. • Serve as editor-in-chief across corporate and executive communications, ensuring every launch, campaign, announcement, research report, and asset reinforces a consistent company narrative. • Identify and develop new narrative opportunities based on market trends, customer success, competitive dynamics, and emerging technologies, including proactive workforce narratives that elevate retail work. • With crossfunctional partners, translate Simbe’s competitive positioning and category strategy into compelling external narratives across communications programs. • 2. Executive Communications • Build executive platforms that reinforce Simbe’s market leadership. • Develop executive communications strategies, messaging, and platforms for company executives, Strategic Advisory Board members, Board members, partners, and customer executives. • Own the company thought leadership content calendar, partnering closely with Product Marketing to distill the editorial calendar into owned and earned thought leadership opportunities. • Partner with the SVP of Market, PR agency, and key executives to maximize executive visibility through speaking engagements, media interviews, podcasts, contributed content, social media, and cross-channel amplification. • 3. Corporate Communications • Lead communications programs that strengthen reputation and accelerate commercial growth. • Own annual and quarterly communications planning while managing Simbe’s PR agency to ensure programs align with business priorities and GTM objectives. • Lead integrated communications program for company milestones, partnering across the business to maximize impact via earned, owned, executive, customer, investor, advisor, and partner communications. • Guide communications priorities with the PR agency to increase Simbe’s visibility across media, analysts, awards, conferences, and executive platforms. • Expand Simbe’s analyst relations program and strengthen relationships with leading industry analysts. • Support executive media preparation, messaging, and crisis communications as needed. • 4. Editorial & Content Strategy • Build an editorial engine that compounds Simbe’s influence across every channel. • Own the integrated editorial calendar across earned, owned, executive, and customer communications. • Lead Simbe’s social strategy and customer storytelling program, partnering across Customer Success, Strategy & Scaling, Sales, Product Marketing, Design, and client communications teams. • Partner across marketing to package every major announcement into a reusable communications toolkit that equips commercial and executive teams to activate the stories across earned, owned, and customer-facing channels. • Maintain editorial excellence and consistency across all external communications. • 5. Industry Influence • Expand Simbe’s influence across retail, technology, and public policy ecosystems. • Lead shopper education, influencer engagement, and the Robot Ambassador Program while expanding relationships with retailers, partners, industry associations, and standards organizations to strengthen Simbe’s market leadership. • Manage resourcing for Simbe’s public affairs program, partnering with industry and policy organizations to raise Simbe’s visibility on Capitol Hill and across the US. • Support initiatives that reinforce Simbe’s reputation as the category leader shaping the future of intelligent retail. • Simbe is consistently recognized as the category leader in Physical AI and Store Intelligence. • Company announcements generate inbound retailer interest and sustained engagement across media, customers, executives, investors, partners, and employees • Simbe executives become trusted voices shaping conversations about the future of retail and AI. • Communications programs measurably contribute to commercial growth, recruiting, and brand reputation. • Marketing, Commercial, and Executive teams rely on Communications as a strategic partner that elevates every major initiative.
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