absorblms - Senior Agentic Demand Generation Manager

Remote - CAN - Asia-Pacific *4w ago

Remote Senior APAC Demand Generation Manager Founder B2B Prospecting Outreach SQL

Requirements

• Experience building a B2B demand or growth channel from nothing — as a founding marketer, early growth hire, founder or in a small agency — with results you can point to. • Hands-on experience with modern GTM tooling: contact and intent data, enrichment, automation and AI-enabled outbound platforms. You are comfortable setting these up yourself. • Strong B2B messaging instincts and a track record of outreach that generates engagement from senior HR, L&D or operations buyers. • A track record of using experimentation, segmentation and data to improve performance, and the analytical judgment to distinguish activity from genuine commercial impact. • Enough technical fluency to be largely self-sufficient — light SQL, APIs, no-code automation — and to work effectively with data and AI teams. • Working knowledge of email deliverability, privacy and compliance considerations relevant to outbound marketing. • Comfort with ambiguity and limited process, and a bias toward shipping and learning over extended planning. • Are you ready to become an Absorber?

Responsibilities

• Build the channel from the ground up: audiences, signals, messaging, offers, sequencing and the supporting tooling. • Partner with our AI and analytics team to define and develop the data, scoring and automation capabilities the program needs. • Evaluate external platforms and determine where to buy, build or combine the two. • Develop and test the outreach directly: messaging, offers, channels and cadence. • Run a fast experimentation loop, scaling what works and retiring what does not. • Determine where AI should automate, augment or remain out of the process. • Measure incremental pipeline and commercial impact rigorously, in partnership with our analytics team. • Maintain deliverability, brand, privacy and compliance standards for the program. • Establish how the program works with Sales, including the handoff of engaged prospects.

Benefits

• Fully remote-first work with flexible work arrangements • Comprehensive Health and Wellness Benefits including retirement savings programs, eligibility for two different bonus plans, generous time off, comprehensive medical and dental benefits based on your country of location • New Hire Equipment Allowance and monthly Flex Allowance to support your success • Endless opportunity for career growth and internal mobility • Employee driven DE&I programs • Absorb Software is a remote-first company that provides online training solutions to leading organizations around the world. Absorb is a cloud-based learning management system (LMS) engineered to inspire learning and fuel business productivity. Our online learning platform combines forward-thinking technology built to scale as our customer’s organizations grow. We empower learners to enrich their lives, workplaces and communities. • Our values are simple: • We achieve exceptional results by genuinely caring about each other and the work we do • We’re united, and we grow through our commitment to elevating continual learning!