certifyos - Sr. Business Development Representative
Requirements
• 4+ years of BDR/SDR or outbound sales experience, with a consistent track record of hitting or exceeding quota • Deep familiarity with the US market — you understand enterprise buying cycles, procurement dynamics, and how to navigate multi-stakeholder org charts • Experience with account mapping and territory planning — you know how to prioritize a target list and work it systematically, not just reactively • Preferred: background selling into the US healthcare market, particularly health insurance companies, managed care organizations, or payers — you understand who the buyers are, how decisions get made, and what matters to them • Strong written and verbal communication — your outreach is personalized, relevant, and reflects genuine understanding of the prospect’s world • Self-directed and comfortable operating with a high degree of autonomy — you build process as much as you follow it • Proficiency with CRM and sales engagement tools (Salesforce, HubSpot, Outreach, Apollo, or similar)
Responsibilities
• Own outbound prospecting across the US healthcare payer market — from account mapping and stakeholder identification through to booked first meetings • Build and execute multi-channel outreach sequences (email, phone, LinkedIn, video) tailored to each target account and persona • Develop and maintain a prioritized target account list across health insurance companies, managed care organizations, and payer networks • Qualify opportunities against CertifyOS’ ICP and ensure meetings handed to the sales team are high-quality and well-prepped • Research accounts deeply — understanding org structure, pain points, current vendor landscape, and buying dynamics before the first touch • Maintain clean and accurate pipeline data in CRM; log all activity and provide regular reporting on outreach performance and territory coverage • Work independently to meet and exceed monthly pipeline targets, proactively identifying where to focus effort and adjusting strategy based on results • Collaborate with the BD and marketing teams on messaging, campaign strategy, and ideal customer profiling as CertifyOS expands into new segments
Benefits
• At Certify, we’re building with intention and taking care of the people doing the work. • Your well-being matters to us. We provide 100% coverage of health, dental, and vision insurance premiums for employees. Our US-based team benefits from unlimited PTO, with at least two weeks off each year to recharge. In India, employees are supported with health insurance, statutory leave benefits, and additional wellness (menstrual) leave for women.
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